Global Sugar Free Chewing Gum Market - Segmented by Distribution Channel and Geography - Growth, Trends, and Forecast (2022 - 2030)
The global sugar free chewing gum market is expected to reach USD 14.9 billion by 2023 growing at a faster rate during the forecast period. The global sugar free chewing gum sale has surpassed 400 million Kg in 2016. Sugar free chewing gum holds more than 50% of the global gum market owing to tooth decay reduction.
Europe remains the dominant market in sugar free chewing gum market with UK and Italy being the significant market. North America growth is expected to slow down due to mature nature of the market. Asia-Pacific continues to drive the sugar free chewing gum growth during the forecast period. Consumer preference for different flavors and convenient packaging, such as blister pack single pack remains the key driver for markets.
Attractive Packaging and Flavor Demands
Bulk pack of sugar free gum is the largest selling category in sugar free chewing gum. However, the demand for single pack is growing with consumer demand for varies flavor. Innovation in unique format, new pack and varied flavor range continued to be sugar free chewing gum market opportunity to drive sale. Recently, Hershey introduced Ice Breaker Ice Cube gum, which has unique soft cube shape. The product contributed highest growth to the Company’s gum category compared to others. The change in pack format from ice cube bottle pack to single pack is another major growth factor for the company. As chewing gum consumption pattern is largely driven by impulse purchasing thus, attractive and fun packaging plays vital role. Consumer shift towards mint products owing to oral health concern is the key factor affecting the market. Product launch with innovative cooling crystals, hybridization of mint, and gum, fruity flavors, such as strawberry, arctic grape, and cool lemon has increased sugar free chewing gum demand.
Asia-Pacific Driving Sales
China dominates the Sugar Free Chewing Gum market in Asia-Pacific, which is followed by Japan. China Sugar Free Chewing Gum market size is expected to reach near to US by 2023. India, which is at a nascent stage with only 4 million Kg in 2018, recorded a fastest growth rate globally with a CAGR of 8.4%. Asia-Pacific holds the largest youth population globally, within age group of 18-24 year, which drives the sale of sugar free gums. On-the-go mouth freshness products, such as Doublemint has performed well in Asia owing to high demand. Increased usage of social media and growing purchasing power supports the market growth. Driving consumer awareness through packaging to demonstrating product information through design is the future sugar free chewing gum market opportunity.
Key Developments
• April 2018 - The Hershey Co. introduced a first-of-its-kind glitter gum under its Ice Breakers brand. The product is available in cherry snow cone flavor with added glittery flair to push their swagger over-the-top. Icebreaker is one of the innovative product with a combination of mint and gum
• December 2017 - Mars Inc., brand Wrigley launched Juicy Fruit® Mixies gum with four fruity flavors in bottle pack. Company introduced Juicy Fruit® Collisions which offers two in one flavor and exciting taste
The global sugar free chewing gum market is competitive with large number of multinational player competing for market share. New product innovation with attractive packaging is the main strategy adopted by players.
Major players include - NESTLÉ S.A, MONDELĒZ INTERNATIONAL, INC., PERFETTI VAN MELLE, amongst others.
Reasons to Purchase this Report
• Analyzing outlook of the market with the recent trends and Porter’s five forces analysis
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
• Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
• Market value (USD Million) and volume (Kg Million) data for each segment and sub segment
• Distribution Channel sales Analysis by Value
• Competitive landscape involving the market share of major players, along with the new product launch and strategies adopted by players in the past five years
• Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
• 3-month analyst support, along with the Market Estimate sheet in excel
Customization of the Report
• This report can be customized to meet your requirements. Please connect with our analyst, who will ensure you get a report that suits your needs
Europe remains the dominant market in sugar free chewing gum market with UK and Italy being the significant market. North America growth is expected to slow down due to mature nature of the market. Asia-Pacific continues to drive the sugar free chewing gum growth during the forecast period. Consumer preference for different flavors and convenient packaging, such as blister pack single pack remains the key driver for markets.
Attractive Packaging and Flavor Demands
Bulk pack of sugar free gum is the largest selling category in sugar free chewing gum. However, the demand for single pack is growing with consumer demand for varies flavor. Innovation in unique format, new pack and varied flavor range continued to be sugar free chewing gum market opportunity to drive sale. Recently, Hershey introduced Ice Breaker Ice Cube gum, which has unique soft cube shape. The product contributed highest growth to the Company’s gum category compared to others. The change in pack format from ice cube bottle pack to single pack is another major growth factor for the company. As chewing gum consumption pattern is largely driven by impulse purchasing thus, attractive and fun packaging plays vital role. Consumer shift towards mint products owing to oral health concern is the key factor affecting the market. Product launch with innovative cooling crystals, hybridization of mint, and gum, fruity flavors, such as strawberry, arctic grape, and cool lemon has increased sugar free chewing gum demand.
Asia-Pacific Driving Sales
China dominates the Sugar Free Chewing Gum market in Asia-Pacific, which is followed by Japan. China Sugar Free Chewing Gum market size is expected to reach near to US by 2023. India, which is at a nascent stage with only 4 million Kg in 2018, recorded a fastest growth rate globally with a CAGR of 8.4%. Asia-Pacific holds the largest youth population globally, within age group of 18-24 year, which drives the sale of sugar free gums. On-the-go mouth freshness products, such as Doublemint has performed well in Asia owing to high demand. Increased usage of social media and growing purchasing power supports the market growth. Driving consumer awareness through packaging to demonstrating product information through design is the future sugar free chewing gum market opportunity.
Key Developments
• April 2018 - The Hershey Co. introduced a first-of-its-kind glitter gum under its Ice Breakers brand. The product is available in cherry snow cone flavor with added glittery flair to push their swagger over-the-top. Icebreaker is one of the innovative product with a combination of mint and gum
• December 2017 - Mars Inc., brand Wrigley launched Juicy Fruit® Mixies gum with four fruity flavors in bottle pack. Company introduced Juicy Fruit® Collisions which offers two in one flavor and exciting taste
The global sugar free chewing gum market is competitive with large number of multinational player competing for market share. New product innovation with attractive packaging is the main strategy adopted by players.
Major players include - NESTLÉ S.A, MONDELĒZ INTERNATIONAL, INC., PERFETTI VAN MELLE, amongst others.
Reasons to Purchase this Report
• Analyzing outlook of the market with the recent trends and Porter’s five forces analysis
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
• Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
• Market value (USD Million) and volume (Kg Million) data for each segment and sub segment
• Distribution Channel sales Analysis by Value
• Competitive landscape involving the market share of major players, along with the new product launch and strategies adopted by players in the past five years
• Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
• 3-month analyst support, along with the Market Estimate sheet in excel
Customization of the Report
• This report can be customized to meet your requirements. Please connect with our analyst, who will ensure you get a report that suits your needs
Frequently Asked Questions
This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
- By product type
- By End User/Applications
- By Technology
- By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
Please Select a Format
