Global Public Relations (PR) Tools Market Size, Status and Forecast 2020-2026

"Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Public relations can also be defined as the practice of managing communication between an organization and its publics.

This report covered the Publishing tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring, and Analysis and Relationship Management.
The Public Relations (PR) Tools industry concentration is unbalanced, and there are many small and new companies in this industry.
Global giant manufactures mainly distributed in U.S. The manufacturers in U.S. have a long history and unshakable status in this field.
Market Analysis and Insights: Global Public Relations (PR) Tools Market
In 2019, the global Public Relations (PR) Tools market size was US$ 3280.6 million and it is expected to reach US$ 6692 million by the end of 2026, with a CAGR of 10.6% during 2021-2026.
Global Public Relations (PR) Tools Scope and Market Size
Public Relations (PR) Tools market is segmented by Type, and by Application. Players, stakeholders, and other participants in the global Public Relations (PR) Tools market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2015-2026.
Segment by Type, the Public Relations (PR) Tools market is segmented into Publishing Tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring and Analysis, Relationship Management, etc.
Segment by Application, the Public Relations (PR) Tools market is segmented into BFSI, Consumer Goods and Retail, Government and Public Sector, IT & Telecom & Healthcare, Media & Entertainment, etc.
Regional and Country-level Analysis
The Public Relations (PR) Tools market is analysed and market size information is provided by regions (countries).
The key regions covered in the Public Relations (PR) Tools market report are North America, Europe, China, Japan, Southeast Asia, India and Central & South America, etc.
The report includes country-wise and region-wise market size for the period 2015-2026. It also includes market size and forecast by Type, and by Application segment in terms of revenue for the period 2015-2026.

Competitive Landscape

and Public Relations (PR) Tools Market Share Analysis
Public Relations (PR) Tools market competitive landscape provides details and data information by vendors. The report offers comprehensive analysis and accurate statistics on revenue by the player for the period 2015-2020. It also offers detailed analysis supported by reliable statistics on revenue (global and regional level) by player for the period 2015-2020. Details included are company description, major business, company total revenue and the revenue generated in Public Relations (PR) Tools business, the date to enter into the Public Relations (PR) Tools market, Public Relations (PR) Tools product introduction, recent developments, etc.
The major vendors include Outbrain, Google, Business Wire, Salesforce, Meltwater, Cision AB, AirPR Software, IrisPR Software, ISentia, Onalytica, Prezly, IPR Software, TrendKite, Agility, Red Wheat, etc.

This report focuses on the global Public Relations (PR) Tools status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Public Relations (PR) Tools development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.

The key players covered in this study


Outbrain
Google
Business Wire
Salesforce
Meltwater
Cision AB
AirPR Software
IrisPR Software
ISentia
Onalytica
Prezly
IPR Software
TrendKite
Agility
Red Wheat

Market segment by Type, the product can be split into


Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management

Market segment by Application, split into


BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment

Market segment by Regions/Countries, this report covers


North America
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:


To analyze global Public Relations (PR) Tools status, future forecast, growth opportunity, key market and key players.
To present the Public Relations (PR) Tools development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by type, market and key regions.

In this study, the years considered to estimate the market size of Public Relations (PR) Tools are as follows:
History Year: 2015-2019

Base Year:

2019

Estimated Year:

2020
Forecast Year 2020 to 2026
For the data information by region, company, type and application, 2019 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Frequently Asked Questions



This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

  • By product type
  • By End User/Applications
  • By Technology
  • By Region

The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.

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