Global Mobile Accelerator Market - Segmented by Device, Type, Applications, Service, and Region - Growth, Trends, and Forecast (2018 - 2023)

The Mobile Accelerator Market was valued at USD 1.56 billion, and it is expected to reach USD 8.01 billion by 2023, with a CAGR of 31.34%, during the forecast period (2018 - 2023). The report profiles the professional and managed service providers of mobile accelerator services for various applications.

The mobile accelerator has transformed businesses and equipped them to adapt to the digital environment by vesting them with the power to modify their business applications at their will, without the need to acquire the skill sets of programming. The mobile accelerator market is primarily driven by the increased need for enhanced customer experience, coupled with the cost to retain a customer. Increasing mobile traffic mobile marketing is another reason that may fuel the growth of this market, as 51% of the digital ads budget was spent on mobile in 2016. The challenge faced by the mobile accelerator market is that in order to generate revenue, the data is shared with the third party vendors, thus, putting the consumers’ data at risk.

Organizations Shifting Focus to Consumer Experience

Advancements in the technologies have equipped the customer with readily available information, thus, increasing the bargaining power of buyers. More than 65% of the buying experience of consumers is dependent on the feeling of treatment provided to them. One of the leading global telecom service providers offered customized solution to the top 8% of its clients. This boosted the company’s revenue by more than 5%, indicating the importance of customer satisfaction. 86% of the consumers are willing to pay more in exchange for a better experience and not more than 1% feel that their service vendors are able to meet their expectations on a regular basis. The gap between the perceived customer experience and actual experience needs to be reduced by increasing the actual experience as the perceived experience standards are set way higher, because of the intense competition. Technological advancements, like the integration of cloud into various industry verticals, has generated the need for expertise in these technologies as they have become an integral part of business operations. As mobile accelerators enable that customization, without the need for expertise in those technologies, it has a broad scope.

Asia Pacific - Expected to be the Fastest Growing Region

Asia-Pacific has many opportunities in the mobile accelerator market. The region currently has 565 active tech hubs out of which more than 250 are in India alone. Regulatory policies in the region, readily available inexpensive skilled labor is making lucrative not only for startups but also major multinationals as they are heavily in the region across several industry verticals. As almost every startup has mobile applications in its ecosystem, this can create a wide range of opportunities for the mobile accelerator market. The increasing internet and smartphone penetration in the region can also be a major contributor to the mobile accelerators.

Key Developments in the Market

•July 2018: Noor Bank introduced Noor trade biz accelerator for small and medium enterprise customers.
•July 2018: Radisys Corporation launched an open business accelerator for telecom providers.
•July 2018: Google LLC launched a new four-month training program for tech start-ups and developers in Asia, which is expected to increase startups in India.

Major Players: AKAMAI TECHNOLOGIES INC., JUNIPER NETWORKS INC., FLASH NETWORKS INC., NOKIA SIEMENS NETWORKS INC., FLASH NETWORKS INC., HUAWEI TECHNOLOGIES CO. LTD, TELEFONAKTIEBOLAGET LM ERICSSON, F5 NETWORKS INC., RIVERBED TECHNOLOGIES INC., ROCKSTART INC., QUALCOMM INC., MOBIDIA TECHNOLOGY INC., and ASCOM HOLDING AG, among others

Reasons to Purchase The Report

•To understand the impact of mobile accelerators for gaming applications
•Analysis of various perspectives of the market with the help of Porter’s five forces analysis
•The segments that are expected to dominate the market
•Regional analysis of the market during the forecast period
•Latest developments, market shares, and strategies employed by the major market players and key innovators
•3 months analyst support along, with the Market Estimate sheet (in Excel)

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This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

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