Global Media Planning Software Market Size, Status and Forecast 2019-2025
Media planning software is a type of software used by advertisers and agencies to get a complete overview and helps manage their campaign plans, marketing activities, and annual summaries in a faster and smarter digital way.
Global giant players mainly distributed in U.S. The players in U.S. have a long history and unshakable status in this field.
The key consumption markets locate at developed countries. The USA takes the market share of 42.6% in 2017, followed by Europe with 31.93%. China’s consumption market has a quicker growing speed, with a CAGR of 11.46%.
In 2018, the global Media Planning Software market size was 450 million US$ and it is expected to reach 940 million US$ by the end of 2025, with a CAGR of 9.8% during 2019-2025.
This report focuses on the global Media Planning Software status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Media Planning Software development in United States, Europe and China.
The key players covered in this study
comScore
SAP
Centro
Strata
SQAD
Telmar
BluHorn
Bionic (NextMark)
Mediatool
remags
HeyOrca
Quintiq (Dassault Systemes)
Market segment by Type, the product can be split into
Web-based and Cloud-based
On-premises
Market segment by Application, split into
SMBs
Large Business
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Media Planning Software status, future forecast, growth opportunity, key market and key players.
To present the Media Planning Software development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Media Planning Software are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Global giant players mainly distributed in U.S. The players in U.S. have a long history and unshakable status in this field.
The key consumption markets locate at developed countries. The USA takes the market share of 42.6% in 2017, followed by Europe with 31.93%. China’s consumption market has a quicker growing speed, with a CAGR of 11.46%.
In 2018, the global Media Planning Software market size was 450 million US$ and it is expected to reach 940 million US$ by the end of 2025, with a CAGR of 9.8% during 2019-2025.
This report focuses on the global Media Planning Software status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Media Planning Software development in United States, Europe and China.
The key players covered in this study
comScore
SAP
Centro
Strata
SQAD
Telmar
BluHorn
Bionic (NextMark)
Mediatool
remags
HeyOrca
Quintiq (Dassault Systemes)
Market segment by Type, the product can be split into
Web-based and Cloud-based
On-premises
Market segment by Application, split into
SMBs
Large Business
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Media Planning Software status, future forecast, growth opportunity, key market and key players.
To present the Media Planning Software development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Media Planning Software are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Frequently Asked Questions
This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
- By product type
- By End User/Applications
- By Technology
- By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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