Global Hair Mask Market Research Report 2020
The market is categorized into Thermal Steam Hair Mask and Steam-Free Hair Mask. Thermal steam hair mask held the largest percentage share with revenue of 143 million USD in 2017, and about 89% market share, as the thermal steam hair mask is widely used in salons and spas. Steam-free hair mask will see rapid growth with the more and more popular use at home.
North America accounted for the biggest consumption area, with about 35.8% market share in 2017. Europe followed as the second, with 29.7% market share and 6255 K Units sold in 2017. These products have gained popularity and visibility among female customers. The advertisements aired on social media platform, televisions and other platforms have a huge impact on end-users. Moreover, increasing penetration of national and international salons in tier II and tier III cities in Asia Pacific, EMEA and North America region is predicted impede the demand for the hair masks.
Asia Pacific is the largest manufacturer base of hair mask product with more than 67% of market share in 2017. Large companies such as Unilever and P&G are likely to set facilities in this area, for the low cost of labor and raw materials, also with great potential consumption market.
Key players in the market are Coty, P&G, Estée Lauder, Unilever, L'Oréal, Henkel, Revlon,
KAO, Shiseido and Lovefun. Most of the companies are engaged in adopting strategies such as mergers and acquisition, collaborations, and new product development to increase their market share.
The global Hair Mask market is valued at 179.2 million US$ in 2020 is expected to reach 261.8 million US$ by the end of 2026, growing at a CAGR of 5.5% during 2021-2026.
This report focuses on Hair Mask volume and value at the global level, regional level and company level. From a global perspective, this report represents overall Hair Mask market size by analysing historical data and future prospect. Regionally, this report focuses on several key regions: North America, Europe, China and Japan etc.
Market Segment Analysis
The research report includes specific segments by Type and by Application. This study provides information about the sales and revenue during the historic and forecasted period of 2015 to 2026. Understanding the segments helps in identifying the importance of different factors that aid the market growth.
Segment by Type, the Hair Mask market is segmented into
Steam-Free Hair Mask
Thermal Steam Hair Mask
Segment by Application
Global Hair Mask Market: Regional Analysis
The Hair Mask market is analysed and market size information is provided by regions (countries). The report includes country-wise and region-wise market size for the period 2015-2026. It also includes market size and forecast by Type and by Application segment in terms of sales and revenue for the period 2015-2026.
The key regions covered in the Hair Mask market report are:
Middle East & Africa
Global Hair Mask Market: Competitive Analysis
This section of the report identifies various key manufacturers of the market. It helps the reader understand the strategies and collaborations that players are focusing on combat competition in the market. The comprehensive report provides a significant microscopic look at the market. The reader can identify the footprints of the manufacturers by knowing about the global revenue of manufacturers, the global price of manufacturers, and sales by manufacturers during the forecast period of 2015 to 2019.
The major players in global Hair Mask market include:
Frequently Asked Questions
This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
- By product type
- By End User/Applications
- By Technology
- By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.