Global Food Fortifying Agents Market - Segmented by Type, Application, and Geography (2022 - 2030)

The global Fortifying Agents market was valued is expected to reach over USD 66.7 billion by 2023, projecting a healthy CAGR of 10.3% over the forecast period. The growing demand for healthy food, along with the increasing heath awareness among consumers, has accelerated the usage of fortifying agents. These agents are largely being used in cereals, dairy, oil & fats, beverages, bakery, snacks and confectionary items in the global market. The rapid adaptation of fortifying agents in food processing industry, for better functional and nutritious attributes, is boosting the market.

Growing Demand for dietary supplements

The growing consumers demand for dietary supplements helps drive the fortifying agents market. Consumers demand for health foods also accentuates the demand for fortifying agents. The increasing awareness among consumers that dietary supplements with fortified nutrients is highly beneficial for the overall development of the human body, is leading manufacturers to use fortified agents in their products.

Bakery applications is expected to grow at a faster rate

Cereals, dairy, fat & oils, and baby food products are among the largest consuming industries for food fortifying agents in the world. The properties of improving food quality and nutrition, possessed by these agents, have broadened their application in the food industry which includes bakery, breakfast items, and beverages. Baked products such as biscuits, cookies, cakes, pastries, and breads are increasing the fortifying agent application rapidly. The products with higher health benefits are appealing consumers to consume such food items without price sensitivity in the food market. An increased number of food items is expected to appear in the market with innovative fortifying agents, during the forecast period.

Asia-Pacific is the fastest growing market

Asia- pacific is expected to be the fastest growing market, as the consumption of functional and fortified food is increasing at a rapid pace. High population, low heath-index, and increasing spending pattern of consumers for fortified food items are the factors backing the Asia-Pacific market growth. India and China are hotspots for fortifying agent consumption in Asia-Pacific market. North America is anticipated to remain the largest consumer for fortifying agents, followed by Europe.

Major players: DU PONT, KERRY GROUP PLC, ASSOCIATED BRITISH FOODS PLC, WIBERG GMBH, PROLIANT NON-MEAT INGREDIENTS, CAMPUS SRL, WENDA INGREDIENTS, ADVANCED FOOD SYSTEMS, INC., ALISEIA SRL, REDBROOK INGREDIENT SERVICES LIMITED

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This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

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