Global Baby Food and Infant Formula Market Insights, Forecast to 2025

Baby food is any soft, easily consumed food, other than breastmilk or infant formula, which is made specifically for babies. The food comes in multiple varieties and tastes.
Over 80% of the world’s population lives in the developing world, and while global birthrates have steadily decreased across all regions and economic levels over the past 55 years, they remain highest in developing countries, according to the World Bank. In addition, rapid urbanization, the growth of the middle class and rising rates of female participation in the labor force in many developing markets has encouraged the adoption of convenience-oriented lifestyles, making baby food and infant formula more desirable.

Baby food and infant formula has various types, including infant formula, baby snacks, baby cereals, bottled & canned baby food and so on. Among the product family, infant formula accounts for the largest market share, which held about 71.04% market share in 2015.

As for the consumption region, Asia-Pacifc is the largest consumer, whose consumption was 2150 K MT in 2015, accounting for 41.23% share globally. The followers are Europe and USA, holding about 22.69% and 17.36% share respectively.

Marketing channels of baby food and infant formula is also various. Hypermarket, supermarket, drug stores, specialty stores, online sales are the major marketing channels of baby food and infant formula. In the recent few years, with the rapid development of internet, online shopping platform becomes popular. More and more moms prefer to buy baby food and infant formula through the platform, which impacts the traditional marketing channels largely.

Since baby is a special group, the quality of baby food and infant formula is under restrict regulations. Once some brand of baby food and infant formula has been exposed of quality issues, it will receive a deadly sales impact. Therefore, sometimes the baby food and infant formula manufacturers’ business will vary largely.
With the changing life style and more attention on babies, the baby food and infant formula market is estimated to continue to expand. And Asia-Pacific regions will continue to be the largest contributor to the industry.

The global Baby Food and Infant Formula market is valued at 63000 million US$ in 2018 and will reach 84700 million US$ by the end of 2025, growing at a CAGR of 3.8% during 2019-2025. The objectives of this study are to define, segment, and project the size of the Baby Food and Infant Formula market based on company, product type, end user and key regions.

This report studies the global market size of Baby Food and Infant Formula in key regions like North America, Europe, Asia Pacific, Central & South America and Middle East & Africa, focuses on the consumption of Baby Food and Infant Formula in these regions.
This research report categorizes the global Baby Food and Infant Formula market by top players/brands, region, type and end user. This report also studies the global Baby Food and Infant Formula market status, competition landscape, market share, growth rate, future trends, market drivers, opportunities and challenges, sales channels and distributors.

The following manufacturers are covered in this report, with sales, revenue, market share for each company:
Mead Johnson
Nestle
Danone
Abbott
FrieslandCampina
Heinz
Bellamy
Topfer
HiPP
Perrigo
Arla
Holle
Fonterra
Westland Dairy
Pinnacle
Meiji
Yili
Biostime
Yashili
Feihe
Brightdairy
Beingmate
Wonderson
Synutra
Wissun
Hain Celestial
Plum Organics
DGC
Ausnutria Dairy Corporation (Hyproca)

Market size by Product
Standard cow's milk-based formulas
Soy-based formulas
Hypoallergenic formulas
Lactose-free formulas:
Market size by End User
0-6 Months
6-12 Months
>12 Months

Market size by Region
North America
United States
Canada
Mexico
Asia-Pacific
China
India
Japan
South Korea
Australia
Indonesia
Singapore
Malaysia
Philippines
Thailand
Vietnam
Europe
Germany
France
UK
Italy
Spain
Russia
Central & South America
Brazil
Rest of Central & South America
Middle East & Africa
GCC Countries
Turkey
Egypt
South Africa

The study objectives of this report are:
To study and analyze the global Baby Food and Infant Formula market size (value & volume) by company, key regions, products and end user, breakdown data from 2014 to 2018, and forecast to 2025.
To understand the structure of Baby Food and Infant Formula market by identifying its various subsegments.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
Focuses on the key global Baby Food and Infant Formula companies, to define, describe and analyze the sales volume, value, market share, market competition landscape and recent development.
To project the value and sales volume of Baby Food and Infant Formula submarkets, with respect to key regions.
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

In this study, the years considered to estimate the market size of Baby Food and Infant Formula are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025

This report includes the estimation of market size for value (million US$) and volume (K MT). Both top-down and bottom-up approaches have been used to estimate and validate the market size of Baby Food and Infant Formula market, to estimate the size of various other dependent submarkets in the overall market. Key players in the market have been identified through secondary research, and their market shares have been determined through primary and secondary research. All percentage shares, splits, and breakdowns have been determined using secondary sources and verified primary sources.

For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Frequently Asked Questions



This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

  • By product type
  • By End User/Applications
  • By Technology
  • By Region

The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.

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