Table of Content 1 Introduction 1.1 Objective of the Study 1.2 Definition of the Market 1.3 Market Scope 1.3.1 Market Segment by Type, Application and Marketing Channel 1.3.2 Major Regions Covered (North America, Europe, Asia Pacific, Mid East & Africa) 1.4 Years Considered for the Study (2014-2026) 1.5 Currency Considered (U.S. Dollar) 1.6 Stakeholders 2 Key Findings of the Study 3 Market Dynamics 3.1 Driving Factors for this Market 3.2 Factors Challenging the Market 3.3 Opportunities of the Global Mobile Vas Market (Regions, Growing/Emerging Downstream Market Analysis) 3.4 Technological and Market Developments in the Mobile Vas Market 3.5 Industry News by Region 3.6 Regulatory Scenario by Region/Country 3.7 Market Investment Scenario Strategic Recommendations Analysis 4 Value Chain of the Mobile Vas Market 4.1 Value Chain Status 4.2 Upstream Raw Material Analysis 4.3 Midstream Major Company Analysis (by Manufacturing Base, by Product Type) 4.4 Distributors/Traders 4.5 Downstream Major Customer Analysis (by Region) 5 Global Mobile Vas Market-Segmentation by Type 5.1 SMS 5.2 MMS 5.3 Mobile Money 5.4 Mobile Infotainment 5.5 Others 6 Global Mobile Vas Market-Segmentation by Application 6.1 Personal Use 6.2 Commercial Use 7 Global Mobile Vas Market-Segmentation by Marketing Channel 7.1 Traditional Marketing Channel (Offline) 7.2 Online Channel 8 Competitive Intelligence – Company Profiles 8.1 China Unicom Co., Ltd. 8.1.1 China Unicom Co., Ltd. Profile 8.1.2 China Unicom Co., Ltd. Sales, Growth Rate and Global Market Share from 2014-2019E 8.1.3 China Unicom Co., Ltd. Product/Solution Launches and Enhancements Analysis 8.1.4 China Unicom Co., Ltd. Business Overview/Recent Development/Acquisitions 8.2 Aricent Inc 8.2.1 Aricent Inc Profile 8.2.2 Aricent Inc Sales, Growth Rate and Global Market Share from 2014-2019E 8.2.3 Aricent Inc Product/Solution Launches and Enhancements Analysis 8.2.4 Aricent Inc Business Overview/Recent Development/Acquisitions 8.3 Pyro Networks 8.3.1 Pyro Networks Profile 8.3.2 Pyro Networks Sales, Growth Rate and Global Market Share from 2014-2019E 8.3.3 Pyro Networks Product/Solution Launches and Enhancements Analysis 8.3.4 Pyro Networks Business Overview/Recent Development/Acquisitions 8.4 InMobi 8.4.1 InMobi Profile 8.4.2 InMobi Sales, Growth Rate and Global Market Share from 2014-2019E 8.4.3 InMobi Product/Solution Launches and Enhancements Analysis 8.4.4 InMobi Business Overview/Recent Development/Acquisitions 8.5 Sangoma Technologies 8.5.1 Sangoma Technologies Profile 8.5.2 Sangoma Technologies Sales, Growth Rate and Global Market Share from 2014-2019E 8.5.3 Sangoma Technologies Product/Solution Launches and Enhancements Analysis 8.5.4 Sangoma Technologies Business Overview/Recent Development/Acquisitions 8.6 BlackBerry 8.6.1 BlackBerry Profile 8.6.2 BlackBerry Sales, Growth Rate and Global Market Share from 2014-2019E 8.6.3 BlackBerry Product/Solution Launches and Enhancements Analysis 8.6.4 BlackBerry Business Overview/Recent Development/Acquisitions 8.7 Value First Digital Media Pvt. Ltd 8.7.1 Value First Digital Media Pvt. Ltd Profile 8.7.2 Value First Digital Media Pvt. Ltd Sales, Growth Rate and Global Market Share from 2014-2019E 8.7.3 Value First Digital Media Pvt. Ltd Product/Solution Launches and Enhancements Analysis 8.7.4 Value First Digital Media Pvt. Ltd Business Overview/Recent Development/Acquisitions 8.8 CanvasM Technology 8.8.1 CanvasM Technology Profile 8.8.2 CanvasM Technology Sales, Growth Rate and Global Market Share from 2014-2019E 8.8.3 CanvasM Technology Product/Solution Launches and Enhancements Analysis 8.8.4 CanvasM Technology Business Overview/Recent Development/Acquisitions 8.9 MobME Wireless Solutions 8.9.1 MobME Wireless Solutions Profile 8.9.2 MobME Wireless Solutions Sales, Growth Rate and Global Market Share from 2014-2019E 8.9.3 MobME Wireless Solutions Product/Solution Launches and Enhancements Analysis 8.9.4 MobME Wireless Solutions Business Overview/Recent Development/Acquisitions 8.10 America Movil 8.10.1 America Movil Profile 8.10.2 America Movil Sales, Growth Rate and Global Market Share from 2014-2019E 8.10.3 America Movil Product/Solution Launches and Enhancements Analysis 8.10.4 America Movil Business Overview/Recent Development/Acquisitions 8.11 Convergys 8.11.1 Convergys Profile 8.11.2 Convergys Sales, Growth Rate and Global Market Share from 2014-2019E 8.11.3 Convergys Product/Solution Launches and Enhancements Analysis 8.11.4 Convergys Business Overview/Recent Development/Acquisitions 8.12 Astute Systems 8.12.1 Astute Systems Profile 8.12.2 Astute Systems Sales, Growth Rate and Global Market Share from 2014-2019E 8.12.3 Astute Systems Product/Solution Launches and Enhancements Analysis 8.12.4 Astute Systems Business Overview/Recent Development/Acquisitions 8.13 OnMobile Global Ltd 8.13.1 OnMobile Global Ltd Profile 8.13.2 OnMobile Global Ltd Sales, Growth Rate and Global Market Share from 2014-2019E 8.13.3 OnMobile Global Ltd Product/Solution Launches and Enhancements Analysis 8.13.4 OnMobile Global Ltd Business Overview/Recent Development/Acquisitions 8.14 One97 Communications 8.14.1 One97 Communications Profile 8.14.2 One97 Communications Sales, Growth Rate and Global Market Share from 2014-2019E 8.14.3 One97 Communications Product/Solution Launches and Enhancements Analysis 8.14.4 One97 Communications Business Overview/Recent Development/Acquisitions 8.15 AT&T 8.15.1 AT&T Profile 8.15.2 AT&T Sales, Growth Rate and Global Market Share from 2014-2019E 8.15.3 AT&T Product/Solution Launches and Enhancements Analysis 8.15.4 AT&T Business Overview/Recent Development/Acquisitions 8.16 China Mobile 8.16.1 China Mobile Profile 8.16.2 China Mobile Sales, Growth Rate and Global Market Share from 2014-2019E 8.16.3 China Mobile Product/Solution Launches and Enhancements Analysis 8.16.4 China Mobile Business Overview/Recent Development/Acquisitions 9 Global Mobile Vas Market-Segmentation by Geography 10 North America 10.1 North America Mobile Vas Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2014-2019E 10.2 North America Mobile Vas Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2014-2019E 10.3 North America Mobile Vas Production Analysis from 2014-2019E 10.4 North America Mobile Vas Consumption Analysis from 2014-2019E 10.5 North America Mobile Vas Import and Export from 2014-2019E 10.6 North America Mobile Vas Value, Production and Market Share by Type (2014-2019E) 10.7 North America Mobile Vas Consumption, Value and Market Share by Application (2014-2019E) 10.8 North America Mobile Vas by Country (United States, Canada) 10.8.1 North America Mobile Vas Sales by Country (2014-2019E) 10.8.2 North America Mobile Vas Consumption Value by Country (2014-2019E) 10.9 North America Mobile Vas Market PEST Analysis 11 Europe 11.1 Europe Mobile Vas Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2014-2019E 11.2 Europe Mobile Vas Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2014-2019E 11.3 Europe Mobile Vas Production Analysis from 2014-2019E 11.4 Europe Mobile Vas Consumption Analysis from 2014-2019E 11.5 Europe Mobile Vas Import and Export from 2014-2019E 11.6 Europe Mobile Vas Value, Production and Market Share by Type (2014-2019E) 11.7 Europe Mobile Vas Consumption, Value and Market Share by Application (2014-2019E) 11.8 Europe Mobile Vas by Country (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden, Poland, Belgium) 11.8.1 Europe Mobile Vas Sales by Country (2014-2019E) 11.8.2 Europe Mobile Vas Consumption Value by Country (2014-2019E) 11.9 Europe Mobile Vas Market PEST Analysis 12 Asia-Pacific 12.1 Asia-Pacific Mobile Vas Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2014-2019E 12.2 Asia-Pacific Mobile Vas Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2014-2019E 12.3 Asia-Pacific Mobile Vas Production Analysis from 2014-2019E 12.4 Asia-Pacific Mobile Vas Consumption Analysis from 2014-2019E 12.5 Asia-Pacific Mobile Vas Import and Export from 2014-2019E 12.6 Asia-Pacific Mobile Vas Value, Production and Market Share by Type (2014-2019E) 12.7 Asia-Pacific Mobile Vas Consumption, Value and Market Share by Application (2014-2019E) 12.8 Asia-Pacific Mobile Vas by Country (China, Japan, South Korea, Australia, India, Taiwan, Indonesia, Thailand, Philippines, Malaysia) 12.8.1 Asia-Pacific Mobile Vas Sales by Country (2014-2019E) 12.8.2 Asia-Pacific Mobile Vas Consumption Value by Country (2014-2019E) 12.9 Asia-Pacific Mobile Vas Market PEST Analysis 13 Latin America 13.1 Latin America Mobile Vas Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2014-2019E 13.2 Latin America Mobile Vas Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2014-2019E 13.3 Latin America Mobile Vas Production Analysis from 2014-2019E 13.4 Latin America Mobile Vas Consumption Analysis from 2014-2019E 13.5 Latin America Mobile Vas Import and Export from 2014-2019E 13.6 Latin America Mobile Vas Value, Production and Market Share by Type (2014-2019E) 13.7 Latin America Mobile Vas Consumption, Value and Market Share by Application (2014-2019E) 13.8 Latin America Mobile Vas by Country (Brazil, Mexico, Argentina, Columbia, Chile) 13.8.1 Latin America Mobile Vas Sales by Country (2014-2019E) 13.8.2 Latin America Mobile Vas Consumption Value by Country (2014-2019E) 13.9 Latin America Mobile Vas Market PEST Analysis 14 Middle East & Africa 14.1 Middle East & Africa Mobile Vas Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2014-2019E 14.2 Middle East & Africa Mobile Vas Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2014-2019E 14.3 Middle East & Africa Mobile Vas Production Analysis from 2014-2019E 14.4 Middle East & Africa Mobile Vas Consumption Analysis from 2014-2019E 14.5 Middle East & Africa Mobile Vas Import and Export from 2014-2019E 14.6 Middle East & Africa Mobile Vas Value, Production and Market Share by Type (2014-2019E) 14.7 Middle East & Africa Mobile Vas Consumption, Value and Market Share by Application (2014-2019E) 14.8 Middle East & Africa Mobile Vas by Country (Saudi Arabia, UAE, Egypt, Nigeria, South Africa) 14.8.1 Middle East & Africa Mobile Vas Sales by Country (2014-2019E) 14.8.2 Middle East & Africa Mobile Vas Consumption Value by Country (2014-2019E) 14.9 Middle East & Africa Mobile Vas Market PEST Analysis 15 Future Forecast of the Global Mobile Vas Market from 2018-2026 15.1 Future Forecast of the Global Mobile Vas Market from 2019-2026 Segment by Region 15.2 Global Mobile Vas Production and Growth Rate Forecast by Type (2019-2026) 15.3 Global Mobile Vas Consumption and Growth Rate Forecast by Application (2019-2026) 16 Appendix 16.1 Methodology 16.2 Research Data Source

List of Tables and Figures Global Mobile Vas Market Value ($) and Growth Rate of Mobile Vas from 2014-2026 Global Mobile Vas Production and Growth Rate Segment by Product Type from 2014-2026F Global Mobile Vas Consumption and Growth Rate Segment by Application from 2014-2019E Figure Mobile Vas Picture Table Product Specifications of Mobile Vas Table Driving Factors for this Market Table Industry News of Mobile Vas Market Figure Value Chain Status of Mobile Vas Table Midstream Major Company Analysis (by Manufacturing Base, by Product Type) Table Distributors/Traders Table Downstream Major Customer Analysis (by Region, by Preference) Table Global Mobile Vas Production and Growth Rate Segment by Product Type from 2014-2019E Table Global Mobile Vas Value ($) and Growth Rate Segment by Product Type from 2014-2019E Figure SMS of Mobile Vas Figure MMS of Mobile Vas Figure Mobile Money of Mobile Vas Figure Mobile Infotainment of Mobile Vas Figure Others of Mobile Vas Table Global Mobile Vas Consumption and Growth Rate Segment by Application from 2014-2019E Table Global Mobile Vas Value ($) and Growth Rate Segment by Application from 2014-2019E Figure Personal Use of Mobile Vas Figure Commercial Use of Mobile Vas Table Global Mobile Vas Consumption and Growth Rate Segment by Marketing Channel from 2014-2019E Table Global Mobile Vas Value ($) and Growth Rate Segment by Marketing Channel from 2014-2019E Figure Traditional Marketing Channel (Offline) of Mobile Vas Figure Online Channel of Mobile Vas Table China Unicom Co., Ltd. Profile (Company Name, Plants Distribution, Sales Region) Figure China Unicom Co., Ltd. Sales and Growth Rate from 2014-2019E Figure China Unicom Co., Ltd. Revenue ($) and Global Market Share from 2014-2019E Table China Unicom Co., Ltd. Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table Aricent Inc Profile (Company Name, Plants Distribution, Sales Region) Figure Aricent Inc Sales and Growth Rate from 2014-2019E Figure Aricent Inc Revenue ($) and Global Market Share from 2014-2019E Table Aricent Inc Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table Pyro Networks Profile (Company Name, Plants Distribution, Sales Region) Figure Pyro Networks Sales and Growth Rate from 2014-2019E Figure Pyro Networks Revenue ($) and Global Market Share from 2014-2019E Table Pyro Networks Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table InMobi Profile (Company Name, Plants Distribution, Sales Region) Figure InMobi Sales and Growth Rate from 2014-2019E Figure InMobi Revenue ($) and Global Market Share from 2014-2019E Table InMobi Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table Sangoma Technologies Profile (Company Name, Plants Distribution, Sales Region) Figure Sangoma Technologies Sales and Growth Rate from 2014-2019E Figure Sangoma Technologies Revenue ($) and Global Market Share from 2014-2019E Table Sangoma Technologies Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table BlackBerry Profile (Company Name, Plants Distribution, Sales Region) Figure BlackBerry Sales and Growth Rate from 2014-2019E Figure BlackBerry Revenue ($) and Global Market Share from 2014-2019E Table BlackBerry Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table Value First Digital Media Pvt. Ltd Profile (Company Name, Plants Distribution, Sales Region) Figure Value First Digital Media Pvt. Ltd Sales and Growth Rate from 2014-2019E Figure Value First Digital Media Pvt. Ltd Revenue ($) and Global Market Share from 2014-2019E Table Value First Digital Media Pvt. Ltd Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table CanvasM Technology Profile (Company Name, Plants Distribution, Sales Region) Figure CanvasM Technology Sales and Growth Rate from 2014-2019E Figure CanvasM Technology Revenue ($) and Global Market Share from 2014-2019E Table CanvasM Technology Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table MobME Wireless Solutions Profile (Company Name, Plants Distribution, Sales Region) Figure MobME Wireless Solutions Sales and Growth Rate from 2014-2019E Figure MobME Wireless Solutions Revenue ($) and Global Market Share from 2014-2019E Table MobME Wireless Solutions Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table America Movil Profile (Company Name, Plants Distribution, Sales Region) Figure America Movil Sales and Growth Rate from 2014-2019E Figure America Movil Revenue ($) and Global Market Share from 2014-2019E Table America Movil Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table Convergys Profile (Company Name, Plants Distribution, Sales Region) Figure Convergys Sales and Growth Rate from 2014-2019E Figure Convergys Revenue ($) and Global Market Share from 2014-2019E Table Convergys Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table Astute Systems Profile (Company Name, Plants Distribution, Sales Region) Figure Astute Systems Sales and Growth Rate from 2014-2019E Figure Astute Systems Revenue ($) and Global Market Share from 2014-2019E Table Astute Systems Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table OnMobile Global Ltd Profile (Company Name, Plants Distribution, Sales Region) Figure OnMobile Global Ltd Sales and Growth Rate from 2014-2019E Figure OnMobile Global Ltd Revenue ($) and Global Market Share from 2014-2019E Table OnMobile Global Ltd Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table One97 Communications Profile (Company Name, Plants Distribution, Sales Region) Figure One97 Communications Sales and Growth Rate from 2014-2019E Figure One97 Communications Revenue ($) and Global Market Share from 2014-2019E Table One97 Communications Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table AT&T Profile (Company Name, Plants Distribution, Sales Region) Figure AT&T Sales and Growth Rate from 2014-2019E Figure AT&T Revenue ($) and Global Market Share from 2014-2019E Table AT&T Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table China Mobile Profile (Company Name, Plants Distribution, Sales Region) Figure China Mobile Sales and Growth Rate from 2014-2019E Figure China Mobile Revenue ($) and Global Market Share from 2014-2019E Table China Mobile Mobile Vas Sales, Price, Revenue, Gross Margin (2014-2019E) Table Global Mobile Vas Production Value ($) by Region from 2014-2019E Table Global Mobile Vas Production Value Share by Region from 2014-2019E Table Global Mobile Vas Production by Region from 2014-2019E Table Global Mobile Vas Consumption Value ($) by Region from 2014-2019E Table Global Mobile Vas Consumption by Region from 2014-2019E Table North America Mobile Vas Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2014-2019E Table North America Mobile Vas Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2014-2019E Table North America Mobile Vas Import and Export from 2014-2019E Table North America Mobile Vas Value ($) by Type (2014-2019E) Table North America Mobile Vas Production by Type (2014-2019E) Table North America Mobile Vas Consumption by Application (2014-2019E) Table North America Mobile Vas Consumption by Country (2014-2019E) Table North America Mobile Vas Consumption Value ($) by Country (2014-2019E) Figure North America Mobile Vas Market PEST Analysis Table Europe Mobile Vas Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2014-2019E Table Europe Mobile Vas Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2014-2019E Table Europe Mobile Vas Import and Export from 2014-2019E Table Europe Mobile Vas Value ($) by Type (2014-2019E) Table Europe Mobile Vas Production by Type (2014-2019E) Table Europe Mobile Vas Consumption by Application (2014-2019E) Table Europe Mobile Vas Consumption by Country (2014-2019E) Table Europe Mobile Vas Consumption Value ($) by Country (2014-2019E) Figure Europe Mobile Vas Market PEST Analysis Table Asia-Pacific Mobile Vas Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2014-2019E Table Asia-Pacific Mobile Vas Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2014-2019E Table Asia-Pacific Mobile Vas Import and Export from 2014-2019E Table Asia-Pacific Mobile Vas Value ($) by Type (2014-2019E) Table Asia-Pacific Mobile Vas Production by Type (2014-2019E) Table Asia-Pacific Mobile Vas Consumption by Application (2014-2019E) Table Asia-Pacific Mobile Vas Consumption by Country (2014-2019E) Table Asia-Pacific Mobile Vas Consumption Value ($) by Country (2014-2019E) Figure Asia-Pacific Mobile Vas Market PEST Analysis Table Latin America Mobile Vas Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2014-2019E Table Latin America Mobile Vas Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2014-2019E Table Latin America Mobile Vas Import and Export from 2014-2019E Table Latin America Mobile Vas Value ($) by Type (2014-2019E) Table Latin America Mobile Vas Production by Type (2014-2019E) Table Latin America Mobile Vas Consumption by Application (2014-2019E) Table Latin America Mobile Vas Consumption by Country (2014-2019E) Table Latin America Mobile Vas Consumption Value ($) by Country (2014-2019E) Figure Latin America Mobile Vas Market PEST Analysis Table Middle East & Africa Mobile Vas Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2014-2019E Table Middle East & Africa Mobile Vas Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2014-2019E Table Middle East & Africa Mobile Vas Import and Export from 2014-2019E Table Middle East & Africa Mobile Vas Value ($) by Type (2014-2019E) Table Middle East & Africa Mobile Vas Production by Type (2014-2019E) Table Middle East & Africa Mobile Vas Consumption by Application (2014-2019E) Table Middle East & Africa Mobile Vas Consumption by Country (2014-2019E) Table Middle East & Africa Mobile Vas Consumption Value ($) by Country (2014-2019E) Figure Middle East & Africa Mobile Vas Market PEST Analysis Table Global Mobile Vas Value ($) and Growth Rate Forecast by Region (2018-2026) Table Global Mobile Vas Production and Growth Rate Forecast by Region (2019-2026) Table Global Mobile Vas Consumption and Growth Rate Forecast by Region (2019-2026) Table Global Mobile Vas Production and Growth Rate Forecast by Type (2019-2026) Table Global Mobile Vas Consumption and Growth Rate Forecast by Application (2019-2026)