Table of Contents Executive Summary 1 Industry Overview of Upright Piano 1.1 Definition of Upright Piano 1.2 Upright Piano Segment by Type 1.2.1 Global Upright Piano Production Growth Rate Comparison by Types (2014-2025) 1.2.2 Mechanical Piano 1.2.3 Electric Piano 1.3 Upright Piano Segment by Applications 1.3.1 Global Upright Piano Consumption Comparison by Applications (2014-2025) 1.3.2 Performance 1.3.3 Learning and teaching 1.3.4 Entertainment 1.3.5 Others 1.4 Global Upright Piano Overall Market 1.4.1 Global Upright Piano Revenue (2014-2025) 1.4.2 Global Upright Piano Production (2014-2025) 1.4.3 North America Upright Piano Status and Prospect (2014-2025) 1.4.4 Europe Upright Piano Status and Prospect (2014-2025) 1.4.5 China Upright Piano Status and Prospect (2014-2025) 1.4.6 Japan Upright Piano Status and Prospect (2014-2025) 1.4.7 Southeast Asia Upright Piano Status and Prospect (2014-2025) 1.4.8 India Upright Piano Status and Prospect (2014-2025) 2 Manufacturing Cost Structure Analysis 2.1 Raw Material and Suppliers 2.2 Manufacturing Cost Structure Analysis of Upright Piano 2.3 Manufacturing Process Analysis of Upright Piano 2.4 Industry Chain Structure of Upright Piano 3 Development and Manufacturing Plants Analysis of Upright Piano 3.1 Capacity and Commercial Production Date 3.2 Global Upright Piano Manufacturing Plants Distribution 3.3 Major Manufacturers Technology Source and Market Position of Upright Piano 3.4 Recent Development and Expansion Plans 4 Key Figures of Major Manufacturers 4.1 Upright Piano Production and Capacity Analysis 4.2 Upright Piano Revenue Analysis 4.3 Upright Piano Price Analysis 4.4 Market Concentration Degree 5 Upright Piano Regional Market Analysis 5.1 Upright Piano Production by Regions 5.1.1 Global Upright Piano Production by Regions 5.1.2 Global Upright Piano Revenue by Regions 5.2 Upright Piano Consumption by Regions 5.3 North America Upright Piano Market Analysis 5.3.1 North America Upright Piano Production 5.3.2 North America Upright Piano Revenue 5.3.3 Key Manufacturers in North America 5.3.4 North America Upright Piano Import and Export 5.4 Europe Upright Piano Market Analysis 5.4.1 Europe Upright Piano Production 5.4.2 Europe Upright Piano Revenue 5.4.3 Key Manufacturers in Europe 5.4.4 Europe Upright Piano Import and Export 5.5 China Upright Piano Market Analysis 5.5.1 China Upright Piano Production 5.5.2 China Upright Piano Revenue 5.5.3 Key Manufacturers in China 5.5.4 China Upright Piano Import and Export 5.6 Japan Upright Piano Market Analysis 5.6.1 Japan Upright Piano Production 5.6.2 Japan Upright Piano Revenue 5.6.3 Key Manufacturers in Japan 5.6.4 Japan Upright Piano Import and Export 5.7 Southeast Asia Upright Piano Market Analysis 5.7.1 Southeast Asia Upright Piano Production 5.7.2 Southeast Asia Upright Piano Revenue 5.7.3 Key Manufacturers in Southeast Asia 5.7.4 Southeast Asia Upright Piano Import and Export 5.8 India Upright Piano Market Analysis 5.8.1 India Upright Piano Production 5.8.2 India Upright Piano Revenue 5.8.3 Key Manufacturers in India 5.8.4 India Upright Piano Import and Export 6 Upright Piano Segment Market Analysis (by Type) 6.1 Global Upright Piano Production by Type 6.2 Global Upright Piano Revenue by Type 6.3 Upright Piano Price by Type 7 Upright Piano Segment Market Analysis (by Application) 7.1 Global Upright Piano Consumption by Application 7.2 Global Upright Piano Consumption Market Share by Application (2014-2019) 8 Upright Piano Major Manufacturers Analysis 8.1 Yamaha Pianos 8.1.1 Yamaha Pianos Upright Piano Production Sites and Area Served 8.1.2 Yamaha Pianos Product Introduction, Application and Specification 8.1.3 Yamaha Pianos Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.1.4 Main Business and Markets Served 8.2 KAWAI 8.2.1 KAWAI Upright Piano Production Sites and Area Served 8.2.2 KAWAI Product Introduction, Application and Specification 8.2.3 KAWAI Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.2.4 Main Business and Markets Served 8.3 Samick 8.3.1 Samick Upright Piano Production Sites and Area Served 8.3.2 Samick Product Introduction, Application and Specification 8.3.3 Samick Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.3.4 Main Business and Markets Served 8.4 Youngchang 8.4.1 Youngchang Upright Piano Production Sites and Area Served 8.4.2 Youngchang Product Introduction, Application and Specification 8.4.3 Youngchang Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.4.4 Main Business and Markets Served 8.5 Steinborgh 8.5.1 Steinborgh Upright Piano Production Sites and Area Served 8.5.2 Steinborgh Product Introduction, Application and Specification 8.5.3 Steinborgh Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.5.4 Main Business and Markets Served 8.6 Steinway 8.6.1 Steinway Upright Piano Production Sites and Area Served 8.6.2 Steinway Product Introduction, Application and Specification 8.6.3 Steinway Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.6.4 Main Business and Markets Served 8.7 Bechstein 8.7.1 Bechstein Upright Piano Production Sites and Area Served 8.7.2 Bechstein Product Introduction, Application and Specification 8.7.3 Bechstein Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.7.4 Main Business and Markets Served 8.8 Guangzhou Pearl River Piano Group 8.8.1 Guangzhou Pearl River Piano Group Upright Piano Production Sites and Area Served 8.8.2 Guangzhou Pearl River Piano Group Product Introduction, Application and Specification 8.8.3 Guangzhou Pearl River Piano Group Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.8.4 Main Business and Markets Served 8.9 Hailun Pianos 8.9.1 Hailun Pianos Upright Piano Production Sites and Area Served 8.9.2 Hailun Pianos Product Introduction, Application and Specification 8.9.3 Hailun Pianos Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.9.4 Main Business and Markets Served 8.10 Xinghai Piano Group 8.10.1 Xinghai Piano Group Upright Piano Production Sites and Area Served 8.10.2 Xinghai Piano Group Product Introduction, Application and Specification 8.10.3 Xinghai Piano Group Upright Piano Production, Revenue, Ex-factory Price and Gross Margin (2014-2019) 8.10.4 Main Business and Markets Served 8.11 Goodway 8.12 DUKE Piano 8.13 Shanghai Mendelssohn Piano 8.14 Nanjing Schumann Piano 8.15 Harmony Piano 9 Development Trend of Analysis of Upright Piano Market 9.1 Global Upright Piano Market Trend Analysis 9.1.1 Global Upright Piano Market Size (Volume and Value) Forecast 2019-2025 9.2 Upright Piano Regional Market Trend 9.2.1 North America Upright Piano Forecast 2019-2025 9.2.2 Europe Upright Piano Forecast 2019-2025 9.2.3 China Upright Piano Forecast 2019-2025 9.2.4 Japan Upright Piano Forecast 2019-2025 9.2.5 Southeast Asia Upright Piano Forecast 2019-2025 9.2.6 India Upright Piano Forecast 2019-2025 9.3 Upright Piano Market Trend (Product Type) 9.4 Upright Piano Market Trend (Application) 10.1 Marketing Channel 10.1.1 Direct Marketing 10.1.2 Indirect Marketing 10.3 Upright Piano Customers 11 Market Dynamics 11.1 Market Trends 11.2 Opportunities 11.3 Market Drivers 11.4 Challenges 11.5 Influence Factors 12 Conclusion 13 Appendix 13.1 Methodology/Research Approach 13.1.1 Research Programs/Design 13.1.2 Market Size Estimation 13.1.3 Market Breakdown and Data Triangulation 13.2 Data Source 13.2.1 Secondary Sources 13.2.2 Primary Sources 13.3 Author List 13.4 Disclaimer

List of Tables and Figures Figure Picture of Upright Piano Table Global Upright Piano Production (K MT) Growth Rate Comparison by Types (2014-2025) Figure Global Upright Piano Production Market Share by Types in 2018 Figure Mechanical Piano Product Picture Figure Electric Piano Product Picture Table Global Upright Piano Consumption (K MT) Comparison by Applications (2014-2025) Figure Global Upright Piano Consumption Market Share by Applications in 2018 Figure Performance Figure Learning and teaching Figure Entertainment Figure Others Figure Global Upright Piano Revenue (Million USD) (2014-2025) Figure Global Upright Piano Production (K MT) (2014-2025) Figure North America Upright Piano Market Size (Million USD) (2014-2025) Figure Europe Upright Piano Market Size (Million USD) (2014-2025) Figure China Upright Piano Market Size (Million USD) (2014-2025) Figure Japan Upright Piano Market Size (Million USD) (2014-2025) Figure Southeast Asia Upright Piano Market Size (Million USD) (2014-2025) Figure India Upright Piano Market Size (Million USD) (2014-2025) Table Upright Piano Raw Material and Suppliers Table Manufacturing Cost Structure Analysis of Upright Piano in 2018 Figure Manufacturing Process Analysis of Upright Piano Figure Industry Chain Structure of Upright Piano Table Capacity and Commercial Production Date of Key Manufacturers Table Global Upright Piano Manufacturing Plants Distribution Table Upright Piano Major Manufacturers Technology Source and Market Position Table Recent Development and Expansion Plans in Future Table Upright Piano Capacity (K MT) of Major Manufacturers (2014-2019) Table Upright Piano Production (K MT) of Major Manufacturers (2014-2019) Table Upright Piano Production Market Share of Major Manufacturers (2014-2019) Figure Upright Piano Production Share by Manufacturers in 2018 Table Upright Piano Revenue (Million US$) of Major Manufacturers (2014-2019) Table Upright Piano Revenue Market Share of Major Manufacturers (2014-2019) Figure Upright Piano Revenue Share by Manufacturers in 2018 Table Upright Piano Average Price (USD/MT) of Major Manufacturers (2014-2019) Table Global Manufacturers Market Concentration Ratio (CR5 and HHI) Table Global Upright Piano Production by Regions 2014-2019 (K MT) Table Global Upright Piano Production Market Share by Regions 2014-2019 Figure Global Upright Piano Production Market Share by Regions in 2018 Table Global Upright Piano Revenue by Regions 2014-2019 (Million USD) Table Global Upright Piano Revenue Market Share by Regions 2014-2019 Figure Global Upright Piano Revenue Market Share by Regions in 2018 Table Global Upright Piano Consumption by Regions 2014-2019 (K MT) Table Global Upright Piano Consumption Market Share by Regions 2014-2019 Figure North America Upright Piano Production Growth Rate 2014-2019 (K MT) Figure North America Upright Piano Revenue Growth Rate 2014-2019 (Million USD) Table North America Upright Piano Production, Consumption Import and Export (K MT) Figure Europe Upright Piano Production Growth Rate 2014-2019 (K MT) Figure Europe Upright Piano Revenue Growth Rate 2014-2019 (Million USD) Table Europe Upright Piano Production, Consumption Import and Export (K MT) Figure China Upright Piano Production Growth Rate 2014-2019 (K MT) Figure China Upright Piano Revenue Growth Rate 2014-2019 (Million USD) Table China Upright Piano Production, Consumption Import and Export (K MT) Figure Japan Upright Piano Production Growth Rate 2014-2019 (K MT) Figure Japan Upright Piano Revenue Growth Rate 2014-2019 (Million USD) Table Japan Upright Piano Production, Consumption Import and Export (K MT) Figure Southeast Asia Upright Piano Production Growth Rate 2014-2019 (K MT) Figure Southeast Asia Upright Piano Revenue Growth Rate 2014-2019 (Million USD) Table Southeast Asia Upright Piano Production, Consumption Import and Export (K MT) Figure India Upright Piano Production Growth Rate 2014-2019 (K MT) Figure India Upright Piano Revenue Growth Rate 2014-2019 (Million USD) Table India Upright Piano Production, Consumption Import and Export (K MT) Figure Global Consumption Upright Piano Market Share by Application (2014-2019) Figure Global Value (Consumption) Upright Piano Market Share by Application (2014-2019) Table Yamaha Pianos Upright Piano Production Sites and Area Served Table Yamaha Pianos Upright Piano Product Introduction, Application and Specification Table Yamaha Pianos Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Yamaha Pianos Upright Piano Production Growth Rate (2014-2019) Table Yamaha Pianos Upright Piano Production Market Share (2014-2019) Figure Yamaha Pianos Upright Piano Revenue Market Share (2014-2019) Table Yamaha Pianos Upright Piano Main Business and Markets Served Table KAWAI Upright Piano Production Sites and Area Served Table KAWAI Upright Piano Product Introduction, Application and Specification Table KAWAI Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table KAWAI Upright Piano Production Growth Rate (2014-2019) Table KAWAI Upright Piano Production Market Share (2014-2019) Figure KAWAI Upright Piano Revenue Market Share (2014-2019) Table KAWAI Upright Piano Main Business and Markets Served Table Samick Upright Piano Production Sites and Area Served Table Samick Upright Piano Product Introduction, Application and Specification Table Samick Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Samick Upright Piano Production Growth Rate (2014-2019) Table Samick Upright Piano Production Market Share (2014-2019) Figure Samick Upright Piano Revenue Market Share (2014-2019) Table Samick Upright Piano Main Business and Markets Served Table Youngchang Upright Piano Production Sites and Area Served Table Youngchang Upright Piano Product Introduction, Application and Specification Table Youngchang Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Youngchang Upright Piano Production Growth Rate (2014-2019) Table Youngchang Upright Piano Production Market Share (2014-2019) Figure Youngchang Upright Piano Revenue Market Share (2014-2019) Table Youngchang Upright Piano Main Business and Markets Served Table Steinborgh Upright Piano Production Sites and Area Served Table Steinborgh Upright Piano Product Introduction, Application and Specification Table Steinborgh Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Steinborgh Upright Piano Production Growth Rate (2014-2019) Table Steinborgh Upright Piano Production Market Share (2014-2019) Figure Steinborgh Upright Piano Revenue Market Share (2014-2019) Table Steinborgh Upright Piano Main Business and Markets Served Table Steinway Upright Piano Production Sites and Area Served Table Steinway Upright Piano Product Introduction, Application and Specification Table Steinway Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Steinway Upright Piano Production Growth Rate (2014-2019) Table Steinway Upright Piano Production Market Share (2014-2019) Figure Steinway Upright Piano Revenue Market Share (2014-2019) Table Steinway Upright Piano Main Business and Markets Served Table Bechstein Upright Piano Production Sites and Area Served Table Bechstein Upright Piano Product Introduction, Application and Specification Table Bechstein Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Bechstein Upright Piano Production Growth Rate (2014-2019) Table Bechstein Upright Piano Production Market Share (2014-2019) Figure Bechstein Upright Piano Revenue Market Share (2014-2019) Table Bechstein Upright Piano Main Business and Markets Served Table Guangzhou Pearl River Piano Group Upright Piano Production Sites and Area Served Table Guangzhou Pearl River Piano Group Upright Piano Product Introduction, Application and Specification Table Guangzhou Pearl River Piano Group Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Guangzhou Pearl River Piano Group Upright Piano Production Growth Rate (2014-2019) Table Guangzhou Pearl River Piano Group Upright Piano Production Market Share (2014-2019) Figure Guangzhou Pearl River Piano Group Upright Piano Revenue Market Share (2014-2019) Table Guangzhou Pearl River Piano Group Upright Piano Main Business and Markets Served Table Hailun Pianos Upright Piano Production Sites and Area Served Table Hailun Pianos Upright Piano Product Introduction, Application and Specification Table Hailun Pianos Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Hailun Pianos Upright Piano Production Growth Rate (2014-2019) Table Hailun Pianos Upright Piano Production Market Share (2014-2019) Figure Hailun Pianos Upright Piano Revenue Market Share (2014-2019) Table Hailun Pianos Upright Piano Main Business and Markets Served Table Xinghai Piano Group Upright Piano Production Sites and Area Served Table Xinghai Piano Group Upright Piano Product Introduction, Application and Specification Table Xinghai Piano Group Upright Piano Production (K MT), Revenue (Million USD), Ex-factory Price (USD/MT) and Gross Margin (2014-2019) Table Xinghai Piano Group Upright Piano Production Growth Rate (2014-2019) Table Xinghai Piano Group Upright Piano Production Market Share (2014-2019) Figure Xinghai Piano Group Upright Piano Revenue Market Share (2014-2019) Table Xinghai Piano Group Upright Piano Main Business and Markets Served Table Goodway Upright Piano Production Sites and Area Served Table DUKE Piano Upright Piano Production Sites and Area Served Table Shanghai Mendelssohn Piano Upright Piano Production Sites and Area Served Table Nanjing Schumann Piano Upright Piano Production Sites and Area Served Table Harmony Piano Upright Piano Production Sites and Area Served Figure Global Upright Piano Production (K MT) Growth Rate Forecast 2019-2025 Figure Global Upright Piano Revenue (Million USD) Growth Rate Forecast 2019-2025 Figure Global Upright Piano Sales Price (USD/MT) Forecast 2019-2025 Figure North America Upright Piano Production Growth Rate Forecast 2019-2025 (K MT) Figure North America Upright Piano Revenue Growth Rate Forecast 2019-2025 (Million USD) Figure Europe Upright Piano Production Growth Rate Forecast 2019-2025 (K MT) Figure Europe Upright Piano Revenue Growth Rate Forecast 2019-2025 (Million USD) Figure China Upright Piano Production Growth Rate Forecast 2019-2025 (K MT) Figure China Upright Piano Revenue Growth Rate Forecast 2019-2025 (Million USD) Figure Japan Upright Piano Production Growth Rate Forecast 2019-2025 (K MT) Figure Japan Upright Piano Revenue Growth Rate Forecast 2019-2025 (Million USD) Figure Southeast Asia Upright Piano Production Growth Rate Forecast 2019-2025 (K MT) Figure Southeast Asia Upright Piano Revenue Growth Rate Forecast 2019-2025 (Million USD) Figure India Upright Piano Production Growth Rate Forecast 2019-2025 (K MT) Figure India Upright Piano Revenue Growth Rate Forecast 2019-2025 (Million USD) Table Global Production (K MT) of Upright Piano by Type (2019-2025) Table Global Consumption (K MT) of Upright Piano by Application (2019-2025) Table Upright Piano Distributors List Table Upright Piano Customers List Table Market Key Trends Table Key Opportunities Table Market Key Drivers Table Key Challenges Table Key Influence Factors Table Research Programs/Design for This Report Figure Bottom-up and Top-down Approaches for This Report Figure Data Triangulation Table Key Data Information from Secondary Sources Table Key Data Information from Primary Sources

Yamaha Pianos KAWAI Samick Youngchang Steinborgh Steinway Bechstein Guangzhou Pearl River Piano Group Hailun Pianos Xinghai Piano Group Goodway DUKE Piano Shanghai Mendelssohn Piano Nanjing Schumann Piano Harmony Piano