Table of Contents 1 Direct Marketing Tactics Market Overview 1.1 Product Overview and Scope of Direct Marketing Tactics 1.2 Classification of Direct Marketing Tactics by Types 1.2.1 Global Direct Marketing Tactics Revenue Comparison by Types (2019-2024) 1.2.2 Global Direct Marketing Tactics Revenue Market Share by Types in 2018 1.2.3 Direct mail 1.2.4 Telemarketing 1.2.5 Email marketing 1.2.6 Text (SMS) marketing 1.2.7 Handouts 1.2.8 Social media marketing 1.2.9 Direct selling 1.2.10 Others 1.3 Global Direct Marketing Tactics Market by Application 1.3.1 Global Direct Marketing Tactics Market Size and Market Share Comparison by Applications (2014-2024) 1.3.2 Business to Business 1.3.3 Business to Government 1.3.4 Business to Consumers 1.3.5 Others 1.4 Global Direct Marketing Tactics Market by Regions 1.4.1 Global Direct Marketing Tactics Market Size (Million USD) Comparison by Regions (2014-2024) 1.4.1 North America (USA, Canada and Mexico) Direct Marketing Tactics Status and Prospect (2014-2024) 1.4.2 Europe (Germany, France, UK, Russia and Italy) Direct Marketing Tactics Status and Prospect (2014-2024) 1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Direct Marketing Tactics Status and Prospect (2014-2024) 1.4.4 South America (Brazil, Argentina, Colombia) Direct Marketing Tactics Status and Prospect (2014-2024) 1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Direct Marketing Tactics Status and Prospect (2014-2024) 1.5 Global Market Size of Direct Marketing Tactics (2014-2024) 2 Manufacturers Profiles 2.1 Rapp 2.1.1 Business Overview 2.1.2 Direct Marketing Tactics Type and Applications 2.1.2.1 Product A 2.1.2.2 Product B 2.1.3 Rapp Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.2 Epsilon 2.2.1 Business Overview 2.2.2 Direct Marketing Tactics Type and Applications 2.2.2.1 Product A 2.2.2.2 Product B 2.2.3 Epsilon Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.3 Wunderman 2.3.1 Business Overview 2.3.2 Direct Marketing Tactics Type and Applications 2.3.2.1 Product A 2.3.2.2 Product B 2.3.3 Wunderman Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.4 FCB 2.4.1 Business Overview 2.4.2 Direct Marketing Tactics Type and Applications 2.4.2.1 Product A 2.4.2.2 Product B 2.4.3 FCB Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.5 Acxiom 2.5.1 Business Overview 2.5.2 Direct Marketing Tactics Type and Applications 2.5.2.1 Product A 2.5.2.2 Product B 2.5.3 Acxiom Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.6 Harte-Hanks Direct 2.6.1 Business Overview 2.6.2 Direct Marketing Tactics Type and Applications 2.6.2.1 Product A 2.6.2.2 Product B 2.6.3 Harte-Hanks Direct Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.7 OgilvyOne 2.7.1 Business Overview 2.7.2 Direct Marketing Tactics Type and Applications 2.7.2.1 Product A 2.7.2.2 Product B 2.7.3 OgilvyOne Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.8 Merkle 2.8.1 Business Overview 2.8.2 Direct Marketing Tactics Type and Applications 2.8.2.1 Product A 2.8.2.2 Product B 2.8.3 Merkle Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.9 Harland Clarke Corp 2.9.1 Business Overview 2.9.2 Direct Marketing Tactics Type and Applications 2.9.2.1 Product A 2.9.2.2 Product B 2.9.3 Harland Clarke Corp Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.10 MRM//McCann 2.10.1 Business Overview 2.10.2 Direct Marketing Tactics Type and Applications 2.10.2.1 Product A 2.10.2.2 Product B 2.10.3 MRM//McCann Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.11 DigitasLBi 2.11.1 Business Overview 2.11.2 Direct Marketing Tactics Type and Applications 2.11.2.1 Product A 2.11.2.2 Product B 2.11.3 DigitasLBi Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.12 Aimia 2.12.1 Business Overview 2.12.2 Direct Marketing Tactics Type and Applications 2.12.2.1 Product A 2.12.2.2 Product B 2.12.3 Aimia Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.13 SourceLink 2.13.1 Business Overview 2.13.2 Direct Marketing Tactics Type and Applications 2.13.2.1 Product A 2.13.2.2 Product B 2.13.3 SourceLink Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.14 BBDO 2.14.1 Business Overview 2.14.2 Direct Marketing Tactics Type and Applications 2.14.2.1 Product A 2.14.2.2 Product B 2.14.3 BBDO Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.15 SapientNitro 2.15.1 Business Overview 2.15.2 Direct Marketing Tactics Type and Applications 2.15.2.1 Product A 2.15.2.2 Product B 2.15.3 SapientNitro Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 2.16 Leo Burnett 2.16.1 Business Overview 2.16.2 Direct Marketing Tactics Type and Applications 2.16.2.1 Product A 2.16.2.2 Product B 2.16.3 Leo Burnett Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) 3 Global Direct Marketing Tactics Market Competition, by Players 3.1 Global Direct Marketing Tactics Revenue and Share by Players (2014-2019) 3.2 Market Concentration Rate 3.2.1 Top 5 Direct Marketing Tactics Players Market Share 3.2.2 Top 10 Direct Marketing Tactics Players Market Share 3.3 Market Competition Trend 4 Global Direct Marketing Tactics Market Size by Regions 4.1 Global Direct Marketing Tactics Revenue and Market Share by Regions 4.2 North America Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 4.3 Europe Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 4.4 Asia-Pacific Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 4.5 South America Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 4.6 Middle East and Africa Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 5 North America Direct Marketing Tactics Revenue by Countries 5.1 North America Direct Marketing Tactics Revenue by Countries (2014-2019) 5.2 USA Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 5.3 Canada Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 5.4 Mexico Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 6 Europe Direct Marketing Tactics Revenue by Countries 6.1 Europe Direct Marketing Tactics Revenue by Countries (2014-2019) 6.2 Germany Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 6.3 UK Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 6.4 France Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 6.5 Russia Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 6.6 Italy Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 7 Asia-Pacific Direct Marketing Tactics Revenue by Countries 7.1 Asia-Pacific Direct Marketing Tactics Revenue by Countries (2014-2019) 7.2 China Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 7.3 Japan Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 7.4 Korea Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 7.5 India Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 7.6 Southeast Asia Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 8 South America Direct Marketing Tactics Revenue by Countries 8.1 South America Direct Marketing Tactics Revenue by Countries (2014-2019) 8.2 Brazil Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 8.3 Argentina Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 8.4 Colombia Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 9 Middle East and Africa Revenue Direct Marketing Tactics by Countries 9.1 Middle East and Africa Direct Marketing Tactics Revenue by Countries (2014-2019) 9.2 Saudi Arabia Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 9.3 UAE Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 9.4 Egypt Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 9.5 Nigeria Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 9.6 South Africa Direct Marketing Tactics Revenue and Growth Rate (2014-2019) 10 Global Direct Marketing Tactics Market Segment by Type 10.1 Global Direct Marketing Tactics Revenue and Market Share by Type (2014-2019) 10.2 Global Direct Marketing Tactics Market Forecast by Type (2019-2024) 10.3 Direct mail Revenue Growth Rate (2014-2024) 10.4 Telemarketing Revenue Growth Rate (2014-2024) 10.5 Email marketing Revenue Growth Rate (2014-2024) 10.6 Text (SMS) marketing Revenue Growth Rate (2014-2024) 10.7 Handouts Revenue Growth Rate (2014-2024) 10.8 Social media marketing Revenue Growth Rate (2014-2024) 10.9 Direct selling Revenue Growth Rate (2014-2024) 10.10 Others Revenue Growth Rate (2014-2024) 11 Global Direct Marketing Tactics Market Segment by Application 11.1 Global Direct Marketing Tactics Revenue Market Share by Application (2014-2019) 11.2 Direct Marketing Tactics Market Forecast by Application (2019-2024) 11.3 Business to Business Revenue Growth (2014-2019) 11.4 Business to Government Revenue Growth (2014-2019) 11.5 Business to Consumers Revenue Growth (2014-2019) 11.6 Others Revenue Growth (2014-2019) 12 Global Direct Marketing Tactics Market Size Forecast (2019-2024) 12.1 Global Direct Marketing Tactics Market Size Forecast (2019-2024) 12.2 Global Direct Marketing Tactics Market Forecast by Regions (2019-2024) 12.3 North America Direct Marketing Tactics Revenue Market Forecast (2019-2024) 12.4 Europe Direct Marketing Tactics Revenue Market Forecast (2019-2024) 12.5 Asia-Pacific Direct Marketing Tactics Revenue Market Forecast (2019-2024) 12.6 South America Direct Marketing Tactics Revenue Market Forecast (2019-2024) 12.7 Middle East and Africa Direct Marketing Tactics Revenue Market Forecast (2019-2024) 13 Research Findings and Conclusion 14 Appendix 14.1 Methodology 14.2 Data Source

List of Tables and Figures Figure Direct Marketing Tactics Picture Table Product Specifications of Direct Marketing Tactics Table Global Direct Marketing Tactics and Revenue (Million USD) Market Split by Product Type Figure Global Direct Marketing Tactics Revenue Market Share by Types in 2018 Figure Direct mail Picture Figure Telemarketing Picture Figure Email marketing Picture Figure Text (SMS) marketing Picture Figure Handouts Picture Figure Social media marketing Picture Figure Direct selling Picture Figure Others Picture Table Global Direct Marketing Tactics Revenue (Million USD) by Application (2014-2024) Figure Direct Marketing Tactics Revenue Market Share by Applications in 2018 Figure Business to Business Picture Figure Business to Government Picture Figure Business to Consumers Picture Figure Others Picture Table Global Market Direct Marketing Tactics Revenue (Million USD) Comparison by Regions 2014-2024 Figure North America Direct Marketing Tactics Revenue (Million USD) and Growth Rate (2014-2024) Figure Europe Direct Marketing Tactics Revenue (Million USD) and Growth Rate (2014-2024) Figure Asia-Pacific Direct Marketing Tactics Revenue (Million USD) and Growth Rate (2014-2024) Figure South America Direct Marketing Tactics Revenue (Million USD) and Growth Rate (2014-2024) Figure Middle East and Africa Direct Marketing Tactics Revenue (Million USD) and Growth Rate (2014-2024) Figure Global Direct Marketing Tactics Revenue (Million USD) and Growth Rate (2014-2024) Table Rapp Basic Information, Manufacturing Base and Competitors Table Rapp Direct Marketing Tactics Type and Applications Table Rapp Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Epsilon Basic Information, Manufacturing Base and Competitors Table Epsilon Direct Marketing Tactics Type and Applications Table Epsilon Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Wunderman Basic Information, Manufacturing Base and Competitors Table Wunderman Direct Marketing Tactics Type and Applications Table Wunderman Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table FCB Basic Information, Manufacturing Base and Competitors Table FCB Direct Marketing Tactics Type and Applications Table FCB Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Acxiom Basic Information, Manufacturing Base and Competitors Table Acxiom Direct Marketing Tactics Type and Applications Table Acxiom Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Harte-Hanks Direct Basic Information, Manufacturing Base and Competitors Table Harte-Hanks Direct Direct Marketing Tactics Type and Applications Table Harte-Hanks Direct Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table OgilvyOne Basic Information, Manufacturing Base and Competitors Table OgilvyOne Direct Marketing Tactics Type and Applications Table OgilvyOne Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Merkle Basic Information, Manufacturing Base and Competitors Table Merkle Direct Marketing Tactics Type and Applications Table Merkle Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Harland Clarke Corp Basic Information, Manufacturing Base and Competitors Table Harland Clarke Corp Direct Marketing Tactics Type and Applications Table Harland Clarke Corp Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table MRM//McCann Basic Information, Manufacturing Base and Competitors Table MRM//McCann Direct Marketing Tactics Type and Applications Table MRM//McCann Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table DigitasLBi Basic Information, Manufacturing Base and Competitors Table DigitasLBi Direct Marketing Tactics Type and Applications Table DigitasLBi Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Aimia Basic Information, Manufacturing Base and Competitors Table Aimia Direct Marketing Tactics Type and Applications Table Aimia Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table SourceLink Basic Information, Manufacturing Base and Competitors Table SourceLink Direct Marketing Tactics Type and Applications Table SourceLink Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table BBDO Basic Information, Manufacturing Base and Competitors Table BBDO Direct Marketing Tactics Type and Applications Table BBDO Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table SapientNitro Basic Information, Manufacturing Base and Competitors Table SapientNitro Direct Marketing Tactics Type and Applications Table SapientNitro Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Leo Burnett Basic Information, Manufacturing Base and Competitors Table Leo Burnett Direct Marketing Tactics Type and Applications Table Leo Burnett Direct Marketing Tactics Revenue, Gross Margin and Market Share (2017-2018) Table Global Direct Marketing Tactics Revenue (Million USD) by Players (2014-2019) Table Global Direct Marketing Tactics Revenue Share by Players (2014-2019) Figure Global Direct Marketing Tactics Revenue Share by Players in 2017 Figure Global Direct Marketing Tactics Revenue Share by Players in 2018 Figure Global Top 5 Players Direct Marketing Tactics Revenue Market Share in 2018 Figure Global Top 10 Players Direct Marketing Tactics Revenue Market Share in 2018 Figure Global Direct Marketing Tactics Revenue (Million USD) and Growth Rate (%) (2014-2019) Table Global Direct Marketing Tactics Revenue (Million USD) by Regions (2014-2019) Table Global Direct Marketing Tactics Revenue Market Share by Regions (2014-2019) Figure Global Direct Marketing Tactics Revenue Market Share by Regions (2014-2019) Figure Global Direct Marketing Tactics Revenue Market Share by Regions in 2018 Figure North America Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Europe Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Asia-Pacific Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure South America Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Middle East and Africa Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Table North America Direct Marketing Tactics Revenue by Countries (2014-2019) Table North America Direct Marketing Tactics Revenue Market Share by Countries (2014-2019) Figure North America Direct Marketing Tactics Revenue Market Share by Countries (2014-2019) Figure North America Direct Marketing Tactics Revenue Market Share by Countries in 2018 Figure USA Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Canada Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Mexico Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Table Europe Direct Marketing Tactics Revenue (Million USD) by Countries (2014-2019) Figure Europe Direct Marketing Tactics Revenue Market Share by Countries (2014-2019) Figure Europe Direct Marketing Tactics Revenue Market Share by Countries in 2018 Figure Germany Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure UK Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure France Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Russia Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Italy Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Table Asia-Pacific Direct Marketing Tactics Revenue (Million USD) by Countries (2014-2019) Figure Asia-Pacific Direct Marketing Tactics Revenue Market Share by Countries (2014-2019) Figure Asia-Pacific Direct Marketing Tactics Revenue Market Share by Countries in 2018 Figure China Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Japan Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Korea Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure India Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Southeast Asia Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Table South America Direct Marketing Tactics Revenue by Countries (2014-2019) Table South America Direct Marketing Tactics Revenue Market Share by Countries (2014-2019) Figure South America Direct Marketing Tactics Revenue Market Share by Countries (2014-2019) Figure South America Direct Marketing Tactics Revenue Market Share by Countries in 2018 Figure Brazil Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Argentina Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Colombia Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Table Middle East and Africa Direct Marketing Tactics Revenue (Million USD) by Countries (2014-2019) Table Middle East and Africa Direct Marketing Tactics Revenue Market Share by Countries (2014-2019) Figure Middle East and Africa Direct Marketing Tactics Revenue Market Share by Countries (2014-2019) Figure Middle East and Africa Direct Marketing Tactics Revenue Market Share by Countries in 2018 Figure Saudi Arabia Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure UAE Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Egypt Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure Nigeria Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Figure South Africa Direct Marketing Tactics Revenue and Growth Rate (2014-2019) Table Global Direct Marketing Tactics Revenue (Million USD) by Type (2014-2019) Table Global Direct Marketing Tactics Revenue Share by Type (2014-2019) Figure Global Direct Marketing Tactics Revenue Share by Type (2014-2019) Figure Global Direct Marketing Tactics Revenue Share by Type in 2019 Table Global Direct Marketing Tactics Revenue Forecast by Type (2019-2024) Figure Global Direct Marketing Tactics Market Share Forecast by Type (2019-2024) Figure Global Direct mail Revenue Growth Rate (2014-2019) Figure Global Telemarketing Revenue Growth Rate (2014-2019) Figure Global Email marketing Revenue Growth Rate (2014-2019) Figure Global Text (SMS) marketing Revenue Growth Rate (2014-2019) Figure Global Handouts Revenue Growth Rate (2014-2019) Figure Global Social media marketing Revenue Growth Rate (2014-2019) Figure Global Direct selling Revenue Growth Rate (2014-2019) Figure Global Others Revenue Growth Rate (2014-2019) Table Global Direct Marketing Tactics Revenue by Application (2014-2019) Table Global Direct Marketing Tactics Revenue Share by Application (2014-2019) Figure Global Direct Marketing Tactics Revenue Share by Application (2014-2019) Figure Global Direct Marketing Tactics Revenue Share by Application in 2019 Table Global Direct Marketing Tactics Revenue Forecast by Application (2019-2024) Figure Global Direct Marketing Tactics Market Share Forecast by Application (2019-2024) Figure Global Business to Business Revenue Growth Rate (2014-2019) Figure Global Business to Government Revenue Growth Rate (2014-2019) Figure Global Business to Consumers Revenue Growth Rate (2014-2019) Figure Global Others Revenue Growth Rate (2014-2019) Figure Global Direct Marketing Tactics Revenue (Million USD) and Growth Rate Forecast (2019-2024) Table Global Direct Marketing Tactics Revenue (Million USD) Forecast by Regions (2019-2024) Figure Global Direct Marketing Tactics Revenue Market Share Forecast by Regions (2019-2024) Figure North America Direct Marketing Tactics Revenue Market Forecast (2019-2024) Figure Europe Direct Marketing Tactics Revenue Market Forecast (2019-2024) Figure Asia-Pacific Direct Marketing Tactics Revenue Market Forecast (2019-2024) Figure South America Direct Marketing Tactics Revenue Market Forecast (2019-2024) Figure Middle East and Africa Direct Marketing Tactics Revenue Market Forecast (2019-2024)

Rapp Epsilon Wunderman FCB Acxiom Harte-Hanks Direct OgilvyOne Merkle Harland Clarke Corp MRM//McCann DigitasLBi Aimia SourceLink BBDO SapientNitro Leo Burnett