Table of Contents Chapter 1 Overview of Programmatic Advertising Platform  1.1 Definition of Programmatic Advertising Platform  in This Report 1.2 Commercial Types of Programmatic Advertising Platform  1.2.1 Desktop Display 1.2.2 Desktop Video 1.2.3 Mobile Display 1.2.4 Mobile Video 1.3 Downstream Application of Programmatic Advertising Platform  1.3.1 Governance 1.3.2 Commerical 1.3.3 Others 1.4 Development History of Programmatic Advertising Platform  1.5 Market Status and Trend of Programmatic Advertising Platform  2013-2023 1.5.1 South America Programmatic Advertising Platform  Market Status and Trend 2013-2023 1.5.2 Regional Programmatic Advertising Platform  Market Status and Trend 2013-2023 Chapter 2 South America Market Status and Forecast by Regions 2.1 Market Status of Programmatic Advertising Platform  in South America 2013-2017 2.2 Consumption Market of Programmatic Advertising Platform  in South America by Regions 2.2.1 Consumption Volume of Programmatic Advertising Platform  in South America by Regions 2.2.2 Revenue of Programmatic Advertising Platform  in South America by Regions 2.3 Market Analysis of Programmatic Advertising Platform  in South America by Regions 2.3.1 Market Analysis of Programmatic Advertising Platform  in Brazil 2013-2017 2.3.2 Market Analysis of Programmatic Advertising Platform  in Argentina 2013-2017 2.3.3 Market Analysis of Programmatic Advertising Platform  in Venezuela 2013-2017 2.3.4 Market Analysis of Programmatic Advertising Platform  in Colombia 2013-2017 2.3.5 Market Analysis of Programmatic Advertising Platform  in Others 2013-2017 2.4 Market Development Forecast of Programmatic Advertising Platform  in South America 2018-2023 2.4.1 Market Development Forecast of Programmatic Advertising Platform  in South America 2018-2023 2.4.2 Market Development Forecast of Programmatic Advertising Platform  by Regions 2018-2023 Chapter 3 South America Market Status and Forecast by Types 3.1 Whole South America Market Status by Types 3.1.1 Consumption Volume of Programmatic Advertising Platform  in South America by Types 3.1.2 Revenue of Programmatic Advertising Platform  in South America by Types 3.2 South America Market Status by Types in Major Countries 3.2.1 Market Status by Types in Brazil 3.2.2 Market Status by Types in Argentina 3.2.3 Market Status by Types in Venezuela 3.2.4 Market Status by Types in Colombia 3.2.5 Market Status by Types in Others 3.3 Market Forecast of Programmatic Advertising Platform  in South America by Types Chapter 4 South America Market Status and Forecast by Downstream Industry 4.1 Demand Volume of Programmatic Advertising Platform  in South America by Downstream Industry 4.2 Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Major Countries 4.2.1 Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Brazil 4.2.2 Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Argentina 4.2.3 Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Venezuela 4.2.4 Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Colombia 4.2.5 Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Others 4.3 Market Forecast of Programmatic Advertising Platform  in South America by Downstream Industry Chapter 5 Market Driving Factor Analysis of Programmatic Advertising Platform  5.1 South America Economy Situation and Trend Overview 5.2 Programmatic Advertising Platform  Downstream Industry Situation and Trend Overview Chapter 6 Programmatic Advertising Platform  Market Competition Status by Major Players in South America 6.1 Sales Volume of Programmatic Advertising Platform  in South America by Major Players 6.2 Revenue of Programmatic Advertising Platform  in South America by Major Players 6.3 Basic Information of Programmatic Advertising Platform  by Major Players 6.3.1 Headquarters Location and Established Time of Programmatic Advertising Platform  Major Players 6.3.2 Employees and Revenue Level of Programmatic Advertising Platform  Major Players 6.4 Market Competition News and Trend 6.4.1 Merger, Consolidation or Acquisition News 6.4.2 Investment or Disinvestment News 6.4.3 New Product Development and Launch Chapter 7 Programmatic Advertising Platform  Major Manufacturers Introduction and Market Data 7.1 Adobe Systems Incorporated 7.1.1 Company profile 7.1.2 Representative Programmatic Advertising Platform  Product 7.1.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Adobe Systems Incorporated 7.2 Rubicon Project Inc. 7.2.1 Company profile 7.2.2 Representative Programmatic Advertising Platform  Product 7.2.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Rubicon Project Inc. 7.3 DataXu Inc. 7.3.1 Company profile 7.3.2 Representative Programmatic Advertising Platform  Product 7.3.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of DataXu Inc. 7.4 AOL Inc. (Verizon Communications Inc.) 7.4.1 Company profile 7.4.2 Representative Programmatic Advertising Platform  Product 7.4.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of AOL Inc. (Verizon Communications Inc.) 7.5 AppNexus Inc. 7.5.1 Company profile 7.5.2 Representative Programmatic Advertising Platform  Product 7.5.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of AppNexus Inc. 7.6 Yahoo! Inc. 7.6.1 Company profile 7.6.2 Representative Programmatic Advertising Platform  Product 7.6.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Yahoo! Inc. 7.7 MediaMath Inc. 7.7.1 Company profile 7.7.2 Representative Programmatic Advertising Platform  Product 7.7.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of MediaMath Inc. 7.8 Google Inc. (Doubleclick) 7.8.1 Company profile 7.8.2 Representative Programmatic Advertising Platform  Product 7.8.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Google Inc. (Doubleclick) 7.9 Adroll.com 7.9.1 Company profile 7.9.2 Representative Programmatic Advertising Platform  Product 7.9.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Adroll.com 7.10 Rocket Fuel Inc. 7.10.1 Company profile 7.10.2 Representative Programmatic Advertising Platform  Product 7.10.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Rocket Fuel Inc. 7.11 The Trade Desk 7.11.1 Company profile 7.11.2 Representative Programmatic Advertising Platform  Product 7.11.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of The Trade Desk 7.12 Connexity, Inc. 7.12.1 Company profile 7.12.2 Representative Programmatic Advertising Platform  Product 7.12.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Connexity, Inc. 7.13 IPONWEB Holding Limited (BidSwitch) 7.13.1 Company profile 7.13.2 Representative Programmatic Advertising Platform  Product 7.13.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of IPONWEB Holding Limited (BidSwitch) 7.14 RadiumOne, Inc. 7.14.1 Company profile 7.14.2 Representative Programmatic Advertising Platform  Product 7.14.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of RadiumOne, Inc. 7.15 Turn Inc. 7.15.1 Company profile 7.15.2 Representative Programmatic Advertising Platform  Product 7.15.3 Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Turn Inc. 7.16 Adform 7.17 Between Digital 7.18 Centro, Inc. 7.19 Beeswax 7.20 Fluct Chapter 8 Upstream and Downstream Market Analysis of Programmatic Advertising Platform  8.1 Industry Chain of Programmatic Advertising Platform  8.2 Upstream Market and Representative Companies Analysis 8.3 Downstream Market and Representative Companies Analysis Chapter 9 Cost and Gross Margin Analysis of Programmatic Advertising Platform  9.1 Cost Structure Analysis of Programmatic Advertising Platform  9.2 Raw Materials Cost Analysis of Programmatic Advertising Platform  9.3 Labor Cost Analysis of Programmatic Advertising Platform  9.4 Manufacturing Expenses Analysis of Programmatic Advertising Platform  Chapter 10 Marketing Status Analysis of Programmatic Advertising Platform  10.1 Marketing Channel 10.1.1 Direct Marketing 10.1.2 Indirect Marketing 10.1.3 Marketing Channel Development Trend 10.2 Market Positioning 10.2.1 Pricing Strategy 10.2.2 Brand Strategy 10.2.3 Target Client 10.3 Distributors/Traders List Chapter 11 Report Conclusion Chapter 12 Research Methodology and Reference 12.1 Methodology/Research Approach 12.1.1 Research Programs/Design 12.1.2 Market Size Estimation 12.1.3 Market Breakdown and Data Triangulation 12.2 Data Source 12.2.1 Secondary Sources 12.2.2 Primary Sources 12.3 Reference

List of Tables Table Advantage and Disadvantage of Desktop Display Table Advantage and Disadvantage of Desktop Video Table Advantage and Disadvantage of Mobile Display Table Advantage and Disadvantage of Mobile Video Table Consumption Volume of Programmatic Advertising Platform  in South America by Regions 2013-2017 Table Revenue of Programmatic Advertising Platform  in South America by Regions 2013-2017 Table Consumption Volume of Programmatic Advertising Platform  in South America by Regions 2018-2023 Table Revenue of Programmatic Advertising Platform  in South America by Regions 2018-2023 Table Consumption Volume of Programmatic Advertising Platform  in South America by Types 2013-2017 Table Revenue of Programmatic Advertising Platform  in South America by Types 2013-2017 Table Consumption Volume of Programmatic Advertising Platform  by Types in Brazil 2013-2017 Table Consumption Volume of Programmatic Advertising Platform  by Types in Argentina 2013-2017 Table Consumption Volume of Programmatic Advertising Platform  by Types in Venezuela 2013-2017 Table Consumption Volume of Programmatic Advertising Platform  by Types in Colombia 2013-2017 Table Consumption Volume of Programmatic Advertising Platform  by Types in Others 2013-2017 Table Consumption Volume Forecast of Programmatic Advertising Platform  in South America by Types 2018-2023 Table Revenue Forecast of Programmatic Advertising Platform  in South America by Types 2018-2023 Table Demand Volume of Programmatic Advertising Platform  in South America by Downstream Industry 2013-2017 Table Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Brazil 2013-2017 Table Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Argentina 2013-2017 Table Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Venezuela 2013-2017 Table Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Colombia 2013-2017 Table Demand Volume of Programmatic Advertising Platform  by Downstream Industry in Others 2013-2017 Table Demand Volume Forecast of Programmatic Advertising Platform  in South America by Downstream Industry 2018-2023 Table Sales Volume of Programmatic Advertising Platform  in South America by Major Players 2013-2017 Table Revenue of Programmatic Advertising Platform  in South America by Major Players 2013-2017 Table Headquarters Location and Established Time of Programmatic Advertising Platform  Major Players Table Employees and Revenue Level of Programmatic Advertising Platform  Major Players Table Representative Programmatic Advertising Platform  Product One of Adobe Systems Incorporated Table Representative Programmatic Advertising Platform  Product Two of Adobe Systems Incorporated Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Adobe Systems Incorporated 2013-2017 Table Representative Programmatic Advertising Platform  Product One of Rubicon Project Inc. Table Representative Programmatic Advertising Platform  Product Two of Rubicon Project Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Rubicon Project Inc. 2013-2017 Table Representative Programmatic Advertising Platform  Product One of DataXu Inc. Table Representative Programmatic Advertising Platform  Product Two of DataXu Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of DataXu Inc. 2013-2017 Table Representative Programmatic Advertising Platform  Product One of AOL Inc. (Verizon Communications Inc.) Table Representative Programmatic Advertising Platform  Product Two of AOL Inc. (Verizon Communications Inc.) Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of AOL Inc. (Verizon Communications Inc.) 2013-2017 Table Representative Programmatic Advertising Platform  Product One of AppNexus Inc. Table Representative Programmatic Advertising Platform  Product Two of AppNexus Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of AppNexus Inc. 2013-2017 Table Representative Programmatic Advertising Platform  Product One of Yahoo! Inc. Table Representative Programmatic Advertising Platform  Product Two of Yahoo! Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Yahoo! Inc. 2013-2017 Table Representative Programmatic Advertising Platform  Product One of MediaMath Inc. Table Representative Programmatic Advertising Platform  Product Two of MediaMath Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of MediaMath Inc. 2013-2017 Table Representative Programmatic Advertising Platform  Product One of Google Inc. (Doubleclick) Table Representative Programmatic Advertising Platform  Product Two of Google Inc. (Doubleclick) Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Google Inc. (Doubleclick) 2013-2017 Table Representative Programmatic Advertising Platform  Product One of Adroll.com Table Representative Programmatic Advertising Platform  Product Two of Adroll.com Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Adroll.com 2013-2017 Table Representative Programmatic Advertising Platform  Product One of Rocket Fuel Inc. Table Representative Programmatic Advertising Platform  Product Two of Rocket Fuel Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Rocket Fuel Inc. 2013-2017 Table Representative Programmatic Advertising Platform  Product One of The Trade Desk Table Representative Programmatic Advertising Platform  Product Two of The Trade Desk Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of The Trade Desk 2013-2017 Table Representative Programmatic Advertising Platform  Product One of Connexity, Inc. Table Representative Programmatic Advertising Platform  Product Two of Connexity, Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Connexity, Inc. 2013-2017 Table Representative Programmatic Advertising Platform  Product One of IPONWEB Holding Limited (BidSwitch) Table Representative Programmatic Advertising Platform  Product Two of IPONWEB Holding Limited (BidSwitch) Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of IPONWEB Holding Limited (BidSwitch) 2013-2017 Table Representative Programmatic Advertising Platform  Product One of RadiumOne, Inc. Table Representative Programmatic Advertising Platform  Product Two of RadiumOne, Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of RadiumOne, Inc. 2013-2017 Table Representative Programmatic Advertising Platform  Product One of Turn Inc. Table Representative Programmatic Advertising Platform  Product Two of Turn Inc. Table Programmatic Advertising Platform  Sales, Revenue, Price and Gross Margin of Turn Inc. 2013-2017 List of Figures Figure Representative Commercial Product Picture of Programmatic Advertising Platform  Figure South America Consumption Volume Share of Programmatic Advertising Platform  by Types in 2017 Figure Representative Commercial Product Picture of Desktop Display Figure Representative Commercial Product Picture of Desktop Video Figure Representative Commercial Product Picture of Mobile Display Figure Representative Commercial Product Picture of Mobile Video Figure Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in 2017 Figure Governance Examples of Programmatic Advertising Platform  Figure Commerical Examples of Programmatic Advertising Platform  Figure Others Examples of Programmatic Advertising Platform  Figure South America Programmatic Advertising Platform  Revenue and Growth Rate 2013-2023 Figure South America Programmatic Advertising Platform  Market Size Comparison in 2013, 2017 and 2023 Figure Brazil Programmatic Advertising Platform  Revenue and Growth Rate 2013-2023 Figure Argentina Programmatic Advertising Platform  Revenue and Growth Rate 2013-2023 Figure Venezuela Programmatic Advertising Platform  Revenue and Growth Rate 2013-2023 Figure Colombia Programmatic Advertising Platform  Revenue and Growth Rate 2013-2023 Figure Others Programmatic Advertising Platform  Revenue and Growth Rate 2013-2023 Figure Consumption Volume and Growth Rate of Programmatic Advertising Platform  in South America 2013-2017 Figure Revenue and Growth Rate of Programmatic Advertising Platform  in South America 2013-2017 Figure Consumption Volume Share of Programmatic Advertising Platform  in South America by Regions 2013-2017 Figure Consumption Volume Share of Programmatic Advertising Platform  in South America by Regions in 2013 Figure Consumption Volume Share of Programmatic Advertising Platform  in South America by Regions in 2017 Figure Consumption Volume Growth Rate Comparison of Programmatic Advertising Platform  in South America by Regions 2013-2017 Figure Revenue Share of Programmatic Advertising Platform  in South America by Regions 2013-2017 Figure Revenue Share of Programmatic Advertising Platform  in South America by Regions in 2013 Figure Revenue Share of Programmatic Advertising Platform  in South America by Regions in 2017 Figure Revenue Growth Rate Comparison of Programmatic Advertising Platform  in South America by Regions 2013-2017 Figure Consumption Volume and Growth Rate of Programmatic Advertising Platform  in Brazil 2013-2017 Figure Revenue and Growth Rate of Programmatic Advertising Platform  in Brazil 2013-2017 Figure Consumption Volume and Growth Rate of Programmatic Advertising Platform  in Argentina 2013-2017 Figure Revenue and Growth Rate of Programmatic Advertising Platform  in Argentina 2013-2017 Figure Consumption Volume and Growth Rate of Programmatic Advertising Platform  in Venezuela 2013-2017 Figure Revenue and Growth Rate of Programmatic Advertising Platform  in Venezuela 2013-2017 Figure Consumption Volume and Growth Rate of Programmatic Advertising Platform  in Colombia 2013-2017 Figure Revenue and Growth Rate of Programmatic Advertising Platform  in Colombia 2013-2017 Figure Consumption Volume and Growth Rate of Programmatic Advertising Platform  in Others 2013-2017 Figure Revenue and Growth Rate of Programmatic Advertising Platform  in Others 2013-2017 Figure Consumption Volume and Growth Rate of Programmatic Advertising Platform  in South America 2018-2023 Figure Revenue and Growth Rate of Programmatic Advertising Platform  in South America 2018-2023 Figure Consumption Volume Share of Programmatic Advertising Platform  in South America by Regions in 2023 Figure Revenue Share of Programmatic Advertising Platform  in South America by Regions in 2023 Figure Consumption Volume Share of Programmatic Advertising Platform  in South America by Types 2013-2017 Figure Consumption Volume Share of Programmatic Advertising Platform  in South America by Types in 2013 Figure Consumption Volume Share of Programmatic Advertising Platform  in South America by Types in 2017 Figure Consumption Volume Growth Rate Comparison of Programmatic Advertising Platform  in South America by Types 2013-2017 Figure Revenue Share of Programmatic Advertising Platform  in South America by Types 2013-2017 Figure Revenue Share of Programmatic Advertising Platform  in South America by Types in 2013 Figure Revenue Share of Programmatic Advertising Platform  in South America by Types in 2017 Figure Revenue Growth Rate Comparison of Programmatic Advertising Platform  in South America by Types 2013-2017 Figure 2013 Consumption Volume Share of Programmatic Advertising Platform  by Types in Brazil Figure 2017 Consumption Volume Share of Programmatic Advertising Platform  by Types in Brazil Figure 2013 Consumption Volume Share of Programmatic Advertising Platform  by Types in Argentina Figure 2017 Consumption Volume Share of Programmatic Advertising Platform  by Types in Argentina Figure 2013 Consumption Volume Share of Programmatic Advertising Platform  by Types in Venezuela Figure 2017 Consumption Volume Share of Programmatic Advertising Platform  by Types in Venezuela Figure 2013 Consumption Volume Share of Programmatic Advertising Platform  by Types in Colombia Figure 2017 Consumption Volume Share of Programmatic Advertising Platform  by Types in Colombia Figure 2013 Consumption Volume Share of Programmatic Advertising Platform  by Types in Others Figure 2017 Consumption Volume Share of Programmatic Advertising Platform  by Types in Others Figure Consumption Volume Share Forecast of Programmatic Advertising Platform  in South America by Types in 2023 Figure Revenue Share Forecast of Programmatic Advertising Platform  in South America by Types in 2023 Figure Demand Volume Share of Programmatic Advertising Platform  in South America by Downstream Industry 2013-2017 Figure Demand Volume Share of Programmatic Advertising Platform  in South America by Downstream Industry in 2013 Figure Demand Volume Share of Programmatic Advertising Platform  in South America by Downstream Industry in 2017 Figure Demand Volume Growth Rate Comparison of Programmatic Advertising Platform  in South America by Downstream Industry 2013-2017 Figure 2013 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Brazil Figure 2017 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Brazil Figure 2013 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Argentina Figure 2017 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Argentina Figure 2013 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Venezuela Figure 2017 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Venezuela Figure 2013 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Colombia Figure 2017 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Colombia Figure 2013 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Others Figure 2017 Demand Volume Share of Programmatic Advertising Platform  by Downstream Industry in Others Figure Demand Volume Share Forecast of Programmatic Advertising Platform  in South America by Downstream Industry in 2023 Figure Sales Volume Share of Programmatic Advertising Platform  in South America by Major Players in 2013 Figure Sales Volume Share of Programmatic Advertising Platform  in South America by Major Players in 2017 Figure Revenue Share of Programmatic Advertising Platform  in South America by Major Players in 2013 Figure Revenue Share of Programmatic Advertising Platform  in South America by Major Players in 2017 Figure Programmatic Advertising Platform  Revenue and South America Share of Adobe Systems Incorporated 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of Rubicon Project Inc. 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of DataXu Inc. 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of AOL Inc. (Verizon Communications Inc.) 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of AppNexus Inc. 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of Yahoo! Inc. 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of MediaMath Inc. 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of Google Inc. (Doubleclick) 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of Adroll.com 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of Rocket Fuel Inc. 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of The Trade Desk 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of Connexity, Inc. 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of IPONWEB Holding Limited (BidSwitch) 2013-2017 Figure Programmatic Advertising Platform  Revenue and South America Share of RadiumOne, Inc. 2013-2017

Adobe Systems Incorporated Rubicon Project Inc. DataXu Inc. AOL Inc. (Verizon Communications Inc.) AppNexus Inc. Yahoo! Inc. MediaMath Inc. Google Inc. (Doubleclick) Adroll.com Rocket Fuel Inc. The Trade Desk Connexity, Inc. IPONWEB Holding Limited (BidSwitch) RadiumOne, Inc. Turn Inc. Adform Between Digital Centro, Inc. Beeswax Fluct