PART 01: EXECUTIVE SUMMARY PART 02: SCOPE OF THE REPORT PART 03: RESEARCH METHODOLOGY PART 04: MARKET LANDSCAPE • Market ecosystem • Market characteristics • Market segmentation analysis PART 05: MARKET SIZING • Market definition • Market sizing 2017 • Market size and forecast 2017-2022 PART 06: FIVE FORCES ANALYSIS • Bargaining power of buyers • Bargaining power of suppliers • Threat of new entrants • Threat of substitutes • Threat of rivalry • Market condition PART 07: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL • Segmentation by distribution channel • Comparison by distribution channel • Offline distribution channel – Market size and forecast 2017-2022 • Online distribution channel – Market size and forecast 2017-2022 • Market opportunity by distribution channel PART 08: CUSTOMER LANDSCAPE PART 09: REGIONAL LANDSCAPE • Geographical segmentation • Regional comparison • Americas – Market size and forecast 2017-2022 • APAC – Market size and forecast 2017-2022 • EMEA – Market size and forecast 2017-2022 • Key leading countries • Market opportunity PART 10: DECISION FRAMEWORK PART 11: DRIVERS AND CHALLENGES • Market drivers • Market challenges PART 12: MARKET TRENDS • Emergence of new players • Technological advances • Changing consumer preferences PART 13: VENDOR LANDSCAPE • Overview • Landscape disruption PART 14: VENDOR ANALYSIS • Vendors covered • Vendor classification • Market positioning of vendors • Alphabet • Apple • Huawei Technologies • Lenovo • Panasonic • SAMSUNG PART 15: APPENDIX • List of abbreviations Exhibit 01: Parent market Exhibit 02: Global smartphones market Exhibit 03: Market characteristics Exhibit 04: Market segments Exhibit 05: Market definition - Inclusions and exclusions checklist Exhibit 06: Market size 2017 Exhibit 07: Validation techniques employed for market sizing 2017 Exhibit 08: Global – Market size and forecast 2017-2022 ($ bn) Exhibit 09: Global – Year-over-year growth 2018-2022 (%) Exhibit 10: Five forces analysis 2017 Exhibit 11: Five forces analysis 2022 Exhibit 12: Bargaining power of buyers Exhibit 13: Bargaining power of suppliers Exhibit 14: Threat of new entrants Exhibit 15: Threat of substitutes Exhibit 16: Threat of rivalry Exhibit 17: Market condition - Five forces 2017 Exhibit 18: Distribution channel – Market share 2017-2022 (%) Exhibit 19: Comparison by distribution channel Exhibit 20: Offline distribution channel – Market size and forecast 2017-2022 ($ bn) Exhibit 21: Offline distribution channel – Year-over-year growth 2018-2022 (%) Exhibit 22: Online distribution channel – Market size and forecast 2017-2022 ($ bn) Exhibit 23: Online distribution channel – Year-over-year growth 2018-2022 (%) Exhibit 24: Market opportunity by distribution channel Exhibit 25: Customer landscape Exhibit 26: Global – Market share by geography 2017-2022 (%) Exhibit 27: Regional comparison Exhibit 28: Americas – Market size and forecast 2017-2022 ($ bn) Exhibit 29: Americas – Year-over-year growth 2018-2022 (%) Exhibit 30: APAC – Market size and forecast 2017-2022 ($ bn) Exhibit 31: APAC – Year-over-year growth 2018-2022 (%) Exhibit 32: EMEA – Market size and forecast 2017-2022 ($ bn) Exhibit 33: EMEA – Year-over-year growth 2018-2022 (%) Exhibit 34: Key leading countries Exhibit 35: Market opportunity Exhibit 36: Vendor landscape Exhibit 37: Landscape disruption Exhibit 38: Vendors covered Exhibit 39: Vendor classification Exhibit 40: Market positioning of vendors Exhibit 41: Alphabet: Overview Exhibit 42: Alphabet – Business segments Exhibit 43: Alphabet – Organizational developments Exhibit 44: Alphabet – Geographic focus Exhibit 45: Alphabet – Segment focus Exhibit 46: Alphabet – Key offerings Exhibit 47: Alphabet – Key customers Exhibit 48: Apple: Overview Exhibit 49: Apple – Business segments Exhibit 50: Apple – Organizational developments Exhibit 51: Apple – Geographic focus Exhibit 52: Apple – Segment focus Exhibit 53: Apple – Key offerings Exhibit 54: Apple – Key customers Exhibit 55: Huawei Technologies: Overview Exhibit 56: Huawei Technologies – Business segments Exhibit 57: Huawei Technologies – Organizational developments Exhibit 58: Huawei Technologies – Geographic focus Exhibit 59: Huawei Technologies – Segment focus Exhibit 60: Huawei Technologies – Key offerings Exhibit 61: Huawei Technologies – Key customers Exhibit 62: Lenovo: Overview Exhibit 63: Lenovo – Business groups Exhibit 64: Lenovo – Organizational developments Exhibit 65: Lenovo – Geographic focus Exhibit 66: Lenovo – Business group focus Exhibit 67: Lenovo – Key offerings Exhibit 68: Lenovo – Key customers Exhibit 69: Panasonic: Overview Exhibit 70: Panasonic – Business segments Exhibit 71: Panasonic – Organizational developments Exhibit 72: Panasonic – Geographic focus Exhibit 73: Panasonic – Segment focus Exhibit 74: Panasonic – Key offerings Exhibit 75: Panasonic – Key customers Exhibit 76: SAMSUNG: Overview Exhibit 77: SAMSUNG – Business segments Exhibit 78: SAMSUNG – Organizational developments Exhibit 79: SAMSUNG – Geographic focus Exhibit 80: SAMSUNG – Segment focus Exhibit 81: SAMSUNG – Key offerings Exhibit 82: SAMSUNG – Key customers

Alphabet Apple Huawei Technologies Lenovo Panasonic SAMSUNG