PART 01: EXECUTIVE SUMMARY PART 02: SCOPE OF THE REPORT PART 03: RESEARCH METHODOLOGY PART 04: MARKET LANDSCAPE • Market ecosystem • Market characteristics • Market segmentation analysis PART 05: MARKET SIZING • Market definition • Market sizing 2017 • Market size and forecast 2017-2022 PART 06: FIVE FORCES ANALYSIS • Bargaining power of buyers • Bargaining power of suppliers • Threat of new entrants • Threat of substitutes • Threat of rivalry • Market condition PART 07: MARKET SEGMENTATION BY PRODUCT • Global laundry care market by product • Comparison by product • Global laundry detergent market – Market size and forecast 2017-2022 • Global fabric softener market – Market size and forecast 2017-2022 • Global others market – Market size and forecast 2017-2022 • Market opportunity by product PART 08: CUSTOMER LANDSCAPE PART 09: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL • Global laundry care market by distribution channel • Comparison by distribution channel • Global laundry care market through offline distribution channel – Market size and forecast 2017-2022 • Global laundry care market through online distribution channel – Market size and forecast 2017-2022 • Market opportunity by distribution channel PART 10: REGIONAL LANDSCAPE • Geographical segmentation • Regional comparison • APAC – Market size and forecast 2017-2022 • Americas – Market size and forecast 2017-2022 • EMEA – Market size and forecast 2017-2022 • Key leading countries • Market opportunity PART 11: DECISION FRAMEWORK PART 12: DRIVERS AND CHALLENGES • Market drivers • Market challenges PART 13: MARKET TRENDS • Emergence of eco-friendly and sustainable products in laundry care • Rising demand for laundry pods • Expansion of distribution network • Other trends PART 14: VENDOR LANDSCAPE • Overview • Landscape disruption • Competitive scenario PART 15: VENDOR ANALYSIS • Vendors covered • Vendor classification • Market positioning of vendors • Church & Dwight • Henkel • Kao Corporation • Procter & Gamble • The Clorox Company • Unilever PART 16: APPENDIX • List of abbreviations Exhibit 01: Parent market: Global home care market 2017 Exhibit 02: Global home care market Exhibit 03: Market characteristics Exhibit 04: Market segments Exhibit 05: Market definition – Inclusions and exclusions checklist Exhibit 06: Global laundry care market – Market size 2017 Exhibit 07: Validation techniques employed for market sizing 2017 Exhibit 08: Global laundry care market – Market size and forecast 2017-2022 ($ bn) Exhibit 09: Global laundry care market – Year-over-year growth 2018-2022 (%) Exhibit 10: Five forces analysis 2017 Exhibit 11: Five forces analysis 2022 Exhibit 12: Bargaining power of buyers Exhibit 13: Bargaining power of suppliers Exhibit 14: Threat of new entrants Exhibit 15: Threat of substitutes Exhibit 16: Threat of rivalry Exhibit 17: Market condition – Five forces 2017 Exhibit 18: Global laundry care market by product – Market share 2017-2022 (%) Exhibit 19: Comparison by product Exhibit 20: Product offerings Exhibit 21: Global laundry detergent market – Market size and forecast 2017-2022 ($ bn) Exhibit 22: Global laundry detergent market – Year-over-year growth 2018-2022 (%) Exhibit 23: Product offerings Exhibit 24: Global fabric softener market – Market size and forecast 2017-2022 ($ bn) Exhibit 25: Global fabric softener market – Year-over-year growth 2018-2022 (%) Exhibit 26: Product offerings Exhibit 27: Global others market – Market size and forecast 2017-2022 ($ bn) Exhibit 28: Global others market – Year-over-year growth 2018-2022 (%) Exhibit 29: Market opportunity by product Exhibit 30: Customer landscape Exhibit 31: Global laundry care market by distribution channel – Market share 2017-2022 (%) Exhibit 32: Comparison by distribution channel Exhibit 33: Global laundry care market through offline distribution channel – Market size and forecast 2017-2022 ($ bn) Exhibit 34: Global laundry care market through offline distribution channel – Year-over-year growth 2018-2022 (%) Exhibit 35: Global laundry care market through online distribution channel – Market size and forecast 2017-2022 ($ bn) Exhibit 36: Global laundry care market through online distribution channel – Year-over-year growth 2018-2022 (%) Exhibit 37: Market opportunity by distribution channel Exhibit 38: Global laundry care market – Market share by geography 2017-2022 (%) Exhibit 39: Regional comparison Exhibit 40: APAC – Market size and forecast 2017-2022 ($ bn) Exhibit 41: APAC – Year-over-year growth 2018-2022 (%) Exhibit 42: Top 3 countries in APAC Exhibit 43: Americas – Market size and forecast 2017-2022 ($ bn) Exhibit 44: Americas – Year-over-year growth 2018-2022 (%) Exhibit 45: Top 3 countries in Americas Exhibit 46: EMEA – Market size and forecast 2017-2022 ($ bn) Exhibit 47: EMEA – Year-over-year growth 2018-2022 (%) Exhibit 48: Top 3 countries in EMEA Exhibit 49: Key leading countries Exhibit 50: Market opportunity Exhibit 51: Vendor landscape Exhibit 52: Landscape disruption Exhibit 53: Vendors covered Exhibit 54: Vendor classification Exhibit 55: Market positioning of vendors Exhibit 56: Church & Dwight – Vendor overview Exhibit 57: Church & Dwight – Business segments Exhibit 58: Church & Dwight – Organizational developments 2017 Exhibit 59: Church & Dwight – Geographical segmentation Exhibit 60: Church & Dwight – Segment focus Exhibit 61: Church & Dwight – Key offerings Exhibit 62: Henkel – Vendor overview Exhibit 63: Henkel – Business segments Exhibit 64: Henkel – Organizational developments 2017 and 2018 Exhibit 65: Henkel – Geographical segmentation Exhibit 66: Henkel – Segment focus Exhibit 67: Henkel – Key offerings Exhibit 68: Kao Corporation – Vendor overview Exhibit 69: Kao Corporation – Business segments Exhibit 70: Kao Corporation – Organizational developments Exhibit 71: Kao Corporation – Geographical segmentation Exhibit 72: Kao Corporation – Segment focus Exhibit 73: Kao Corporation – Key offerings Exhibit 74: Procter & Gamble – Vendor overview Exhibit 75: Procter & Gamble – Business segments Exhibit 76: Procter & Gamble – Organizational developments 2017and 2018 Exhibit 77: Procter & Gamble – Geographical segmentation Exhibit 78: Procter & Gamble – Segment focus Exhibit 79: Procter & Gamble – Key offerings Exhibit 80: The Clorox Company – Vendor overview Exhibit 81: The Clorox Company – Business segments Exhibit 82: The Clorox Company – Organizational developments Exhibit 83: The Clorox Company – Geographical focus Exhibit 84: The Clorox Company – Segment focus Exhibit 85: The Clorox Company – Key offerings Exhibit 86: Unilever – Vendor overview Exhibit 87: Unilever – Business segments Exhibit 88: Unilever – Organizational developments Exhibit 89: Unilever – Geographic focus Exhibit 90: Unilever – Segment focus Exhibit 91: Unilever – Key offerings

Church & Dwight Henkel Kao Corporation Procter & Gamble The Clorox Company Unilever