RTD COFFEE IN KENYA Euromonitor International March 2018 LIST OF CONTENTS AND TABLES Prospects Executive Summary Soft Drinks Volume Sales Growth Remains Steady in 2017 Manufacturers Invest Heavily in Advertising Innovation in Juice Packaging Coca-Cola East & Central Africa Division Remains the Leading Player Solid Volume Growth Expected Over the Forecast Period Market Data Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2012-2017 Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2012-2017 Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017 Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017 Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2017 Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2017 Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2017 Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2017 Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2012-2017 Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2012-2017 Table 11 Off-trade Sales of Soft Drinks by Category: Value 2012-2017 Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017 Table 13 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2017 Table 14 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2017 Table 15 NBO Company Shares of Off-trade Soft Drinks: % Value 2013-2017 Table 16 LBN Brand Shares of Off-trade Soft Drinks: % Value 2014-2017 Table 17 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2017 Table 18 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022 Table 19 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022 Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022 Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022 Table 22 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022 Table 23 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022 Table 24 Forecast Off-trade Sales of Soft Drinks by Category: Value 2017-2022 Table 25 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022 Sources Summary 1 Research Sources