Table of Contents PART 01: EXECUTIVE SUMMARY PART 02: SCOPE OF THE REPORT PART 03: RESEARCH METHODOLOGY PART 04: INTRODUCTION • Global residential air purifier market PART 05: MARKET LANDSCAPE • Market overview • Market size and forecast • Five forces analysis PART 06: MARKET SEGMENTATION BY APPLICATION • Global air freshener market by application • Global air freshener market by residential applications • Global air freshener market by corporate office applications • Global air freshener market by car applications • Global air freshener market by other applications PART 07: MARKET SEGMENTATION BY PRODUCT • Global air freshener market by product • Global spray/aerosol air freshener market • Global electric air freshener market • Global other air freshener market PART 08: MARKET SEGMENTATION BY END-USER • Global air freshener market by end-user • Global air freshener market by individual users • Global air freshener market by enterprise users PART 09: REGIONAL LANDSCAPE • Global air freshener market by geography • Regional comparison • Air Air freshener market in North America • Air freshener market in APAC • Air freshener market in ROW • Key leading countries • Market opportunity PART 10: DECISION FRAMEWORK PART 11: DRIVERS AND CHALLENGES • Market drivers • Market challenges PART 12: MARKET TRENDS • Growing use of smart technology in air freshening devices • Increasing utilization of social media platforms for marketing • Rising cases of M&A in market PART 13: VENDOR LANDSCAPE • Competitive scenario • Key competitive strategies • Comparative analysis of key vendors PART 14: KEY VENDOR ANALYSIS • Church & Dwight • Henkel • P&G • Reckitt Benckiser • S. C. JOHNSON & SON • Other prominent vendors • freshener market in Europe List of Exhibits Exhibit 01: Global residential air purifier market 2016-2021 ($ billions) Exhibit 02: Global air fresheners market: Overview Exhibit 03: Popular categories of air fresheners Exhibit 04: Global air freshener market 2016-2021 ($ billions) Exhibit 05: Five forces analysis Exhibit 06: Global air freshener market by application 2016-2021 (% share of revenue) Exhibit 07: Global air freshener market by residential applications 2016-2021 ($ billions) Exhibit 08: Global air freshener market by corporate office applications 2016-2021 ($ billions) Exhibit 09: Global air freshener market by car applications 2016-2021 ($ billions) Exhibit 10: Global air freshener market by other applications 2016-2021 ($ billions) Exhibit 11: Global air freshener market by product 2016-2021 ($ billions) Exhibit 12: Global spray/aerosol air freshener market 2016-2021 ($ billions) Exhibit 13: Global electric air freshener market 2016-2021 ($ billions) Exhibit 14: Global other air freshener market 2016-2021 ($ billions) Exhibit 15: Global air freshener market by end-user 2016-2021 (% share of revenue) Exhibit 16: Global air freshener market by individual users 2016-2021 ($ billions) Exhibit 17: Global air freshener market by enterprise users 2016-2021 ($ billions) Exhibit 18: Global air freshener market – Segmentation by geography 2016-2021 (% share of revenue) Exhibit 19: Regional comparison Exhibit 20: Air freshener market in Europe 2016-2021 ($ billions) Exhibit 21: Air freshener market in Europe - Year-over-year growth 2017-2021 (%) Exhibit 22: Top 3 countries in Europe Exhibit 23: Air freshener market in North America 2016-2021 ($ billions) Exhibit 24: Air freshener market in North America - Year-over-year growth 2017-2021 (%) Exhibit 25: Top 2 countries in North America Exhibit 26: Air freshener market in APAC 2016-2021 ($ billions) Exhibit 27: Air freshener market in APAC - Year-over-year growth 2017-2021 (%) Exhibit 28: Top 3 countries in APAC Exhibit 29: Air freshener market in ROW 2016-2021 ($ billions) Exhibit 30: Air freshener market in ROW - Year-on-year growth 2017-2021 (%) Exhibit 31: Top 3 countries in ROW Exhibit 32: Key leading countries Exhibit 33: Key vendors: Benchmarking on product offerings, geographical presence, and product pricing Exhibit 34: Church & Dwight: Business segmentation Exhibit 35: Church & Dwight: Business segmentation by revenues 2016 (% share) Exhibit 36: Church & Dwight: Product segmentation Exhibit 37: Church & Dwight: Product portfolio in global air freshener market Exhibit 38: Church & Dwight: Recent developments Exhibit 39: Henkel: Business segmentation Exhibit 40: Henkel: Business segmentation by revenue 2016 (% share) Exhibit 41: Henkel: Geographical segmentation by revenue 2016 (% share) Exhibit 42: Henkel: Product portfolio in global air freshener market Exhibit 43: Henkel: Recent developments Exhibit 44: P&G: Business segmentation by revenue 2017 (% share) Exhibit 45: P&G: Geographical segmentation by revenue 2017 (% share) Exhibit 46: P&G: Product portfolio in global air freshener market Exhibit 47: Reckitt Benckiser: Business segmentation by revenue 2016 (% share) Exhibit 48: Reckitt Benckiser: Product portfolio in global air freshener market Exhibit 49: S. C. JOHNSON & SON: Business segmentation Exhibit 50: S. C. JOHNSON & SON: Product portfolio in global air freshener market Exhibit 51: Global air freshener market: Other prominent vendors 2016

Church & Dwight, Henkel, P&G, Reckitt Benckiser, S.C.JOHNSON & SON, Dabur, Farcent Enterprise, Hamilton Beach Brands, Jimmy Up, Julius Sämann, Kobayashi Pharmaceutical, and Rexair.