Table of Contents PART 01: Executive summary PART 02: Scope of the report PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights PART 05: Market landscape • Global hotels and resorts market • Global vacation rental market • Five forces analysis PART 06: Market segmentation by management • Global vacation rental market by management PART 07: Geographical segmentation • Global vacation rental market by geography • Vacation rental market in Europe • Vacation rental market in North America • Vacation rental market in APAC • Vacation rental market in Latin America • Vacation rental market in MEA PART 08: Market drivers • Rise of sharing economy • Expansion of online distribution • Increased investment in vacation rental homes • Substantial saving opportunities PART 09: Impact of drivers PART 10: Market challenges • Lack of proper regulations • Low conversion rate of lead to transaction • Inconsistency in quality • Increase in short-term rentals affecting the long-term rentals • Fraudulent vacation rental homes PART 11: Impact of drivers and challenges PART 12: Market trends • Increased professionalism • Proliferation of vacation rental business services • New entrants from related industries • Improved booking process • Technological advancements PART 13: Vendor landscape • Competitive scenario • Market vendor analysis • Airbnb • HomeAway • TripAdvisor • Wimdu • 9flats • Wyndham Worldwide • World Travel Holdings • Other prominent vendors PART 14: Other prominent vendors PART 15: Appendix • List of abbreviations PART 16: Explore Technavio List of Exhibits Exhibit 01: Standard conversion rates used in the report Exhibit 02: Vacation rental market ecosystem Exhibit 03: Reasons for choosing a vacation rental home 2016 Exhibit 04: Reasons that deter choosing a vacation rental home 2016 Exhibit 05: Insight into the vacation rental customer 2016 Exhibit 06: Activities preferred at vacation rentals by rank 2016 Exhibit 07: Global vacation rental market Exhibit 08: Funding in various vacation rental companies Exhibit 09: Acquisition of various vacation rental companies Exhibit 10: Global vacation rental market 2016-2021 ($ billions) Exhibit 11: Five forces analysis Exhibit 12: Vacation rental market by management 2016 Exhibit 13: International tourist arrivals 2014-2015 Exhibit 14: Global vacation rental market share by geography 2016 (%) Exhibit 15: Growth in tourist arrivals in various parts of Europe 2015 (%) Exhibit 16: Short-term rental market in Europe (millions) Exhibit 17: Vacation rental market in Europe 2016-2021 ($ billions) Exhibit 18: High and low rental price in few European countries for one guest per day Exhibit 19: Vacation rental facts in the US 2016 Exhibit 20: Vacation rental market in North America 2016-2021 ($ billions) Exhibit 21: Vacation rental market in APAC 2016-2021 ($ billions) Exhibit 22: Vacation rental market in Latin America 2016-2021 ($ billions) Exhibit 23: Vacation rental market in MEA 2015-2021 ($ billions) Exhibit 24: Global vacation rental market by geography 2016-2021 ($ billions) Exhibit 25: Global mode of booking vacation rental 2010-2013 Exhibit 26: Global online share of vacation rental booking 2007-2014 Exhibit 27: Use of vacation rental income Exhibit 28: Savings done by traveler during vacation rental Exhibit 29: Impact of drivers Exhibit 30: Source of reservations in 2014 Exhibit 31: Increasing share of host revenue from units booked as private short-term rentals 2010 and 2015 Exhibit 32: Impact of drivers and challenges Exhibit 33: Global vacation rental market by vendor segmentation 2016

Airbnb, HomeAway, TripAdvisor, Wimdu, 9flats, Wyndham Worldwide, World Travel Holdings, At Home Abroad, OnlineVacationRentals.com, priceline.com, Rentalo, Roomorama, Villas International.