Table of Contents PART 01: Executive summary PART 02: Scope of the report • Report coverage PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights • Value chain analysis • Product lifecycle PART 05: Market landscape • Market overview PART 06: Market segmentation by vehicle type • Global automotive premium audio system market by vehicle type • Audio premium audio system market for premium SUVs • Automotive premium audio system market for luxury sedans PART 07: Geographical segmentation • Automotive premium audio system market in the Americas • Automotive premium audio system market in EMEA • Automotive premium audio system market in APAC PART 08: Market drivers • Improved quality of sound systems through digital signal processors • Improved sound quality and output through better speakers • Advances in automotive audio system technology • Smartphone integration with advanced IVI systems PART 09: Market challenges • Power constraints and heat dissipation from head unit of audio systems • High cost and design complexity of advanced audio systems • Data insecurity with hacking of information • Potential for driver distraction and difficulty in usability PART 10: Market trends • Growing integration of digitalized content with advanced audio-visual navigation system • Use of audio system as WLAN hotspot enabling 24/7 connectivity • Development of MOST technology to ease upgrades of future infotainment systems • Enhanced sound with integrated speakers in driver seat headrest • Rising adoption of advanced audio system in mid-segment vehicles PART 11: Vendor landscape • Competitive landscape • Other prominent vendors PART 12: Key vendor analysis • Alpine Electronics • Bang & Olufsen • Bose • Burmester Audiosysteme • HARMAN International PART 13: Appendix • List of abbreviations PART 14: Explore Technavio List of Exhibits Exhibit 01: Scope of the report Exhibit 02: Definitions of products and markets Exhibit 03: Product offerings Exhibit 04: Timeline showing evolution of automotive sound system Exhibit 05: Value chain analysis for automotive premium audio system market Exhibit 06: Product lifecycle: Global automotive premium audio system market 2016 Exhibit 07: Segmentation of global automotive premium audio system market Exhibit 08: Global automotive premium audio system market 2016-2021 (millions of units) Exhibit 09: Top selling SUVs in China 2015 Exhibit 10: Five forces analysis for global automotive premium audio system market Exhibit 11: Global automotive premium audio system market by vehicle type 2016 and 2021 Exhibit 12: Automotive premium audio system market for premium SUVs 2016-2021 (millions of units) Exhibit 13: Automotive premium audio system market for luxury sedans 2016-2021 (millions of units) Exhibit 14: Global automotive premium audio system market by geography 2016 and 2021 Exhibit 15: Automotive premium audio system market in the Americas 2016-2021 (millions of units) Exhibit 16: Number of dollar billionaires in top 15 countries 2015 Exhibit 17: Automotive premium audio system market in EMEA 2016-2021 (millions of units) Exhibit 18: Market shares of key countries in European luxury automotive segment 2015 Exhibit 19: Automotive premium audio system market in APAC 2016-2021 (millions of units) Exhibit 20: Driver distraction ratings of automotive infotainment systems in the US Exhibit 21: MOST technology Exhibit 22: Product portfolio of Alpine Electronics Exhibit 23: Product portfolio of Bang & Olufsen Exhibit 24: Product portfolio of Bose Exhibit 25: Product portfolio of Burmester Audiosysteme Exhibit 26: Product portfolio of HARMAN International

Alpine Electronics, Bang & Olufsen, Bose, Burmester Audiosysteme, HARMAN, Blaupunkt, Boston Acoustics, Bowers & Wilkins, Clarion, Dynaudio, McIntosh Laboratory, Meridian Audio, Pioneer.