Table of Contents PART 01: Executive summary • Highlights PART 02: Scope of the report • Market overview • Top-vendor offerings PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights • Endoscopy: An overview PART 05: Market landscape • Market overview • Five forces analysis PART 06: Reimbursement scenario • Reimbursement scenario in the US • Reimbursement scenario in major countries PART 07: Market segmentation by product • GI endoscopes • Market overview • GI instruments and accessories • Market overview • GI endoscopy services • Market overview PART 08: Geographical segmentation • GI endoscopy devices market in Americas • GI endoscopy devices market in EMEA • Global GI endoscopy devices market in APAC PART 09: Market drivers • Presence of large patient pool with GI disorders fuelling the market growth • Popularity of minimally invasive procedures • Technology advancements in GI endoscopy devices • Increasing product approvals fuel the market growth PART 10: Impact of drivers PART 11: Market challenges • Risks and complications involved in GI endoscopy procedures • Increasing influence of GPOs coupled with anti-kickback law • High cost of GI endoscopic equipment • Lack of trained physicians PART 12: Impact of drivers and challenges PART 13: Market trends • Increased use of wireless capsule endoscopy • Focus on emerging countries likely to fuel market growth • Emergence of nanotechnology platform likely to fuel market growth • Conversion of GI endoscopy data into 3D images PART 14: Vendor landscape • Competitive scenario • Key news • M&A PART 15: Key vendor analysis • Boston Scientific • Ethicon • Medtronic • KARL STORZ • OLYMPUS • Other prominent vendors PART 16: Appendix • List of abbreviations PART 17: Explore Technavio   List of Exhibits Exhibit 01: Product offerings Exhibit 02: Advantages and disadvantages of GI endoscopy devices Exhibit 03: Snapshot of global GI endoscopy devices market Exhibit 04: Market share of GI endoscopy devices in global endoscopy devices market Exhibit 05: Snapshot of global GI endoscopy devices market Exhibit 06: Global GI endoscopy devices market 2015-2020 ($ billions) Exhibit 07: Global GI endoscopy devices market analysis: Developed and emerging markets Exhibit 08: Five forces analysis Exhibit 09: GI endoscopy devices market segmentation by product type: Exhibit 10: Global GI endoscopy devices market segmentation by product type 2015-2020 Exhibit 11: Global GI endoscopy devices market segmentation by product type 2015 Exhibit 12: Global GI endoscopy devices market segmentation by product type 2015-2020 ($ millions) Exhibit 13: Global GI endoscopy devices market segmentation by product type 2015-2020 (%) Exhibit 14: Global GI endoscopy devices market segmentation by product type 2015: Lifecycle analysis Exhibit 15: Global GI endoscopy devices market segmentation by product type 2015 Exhibit 16: Global GI endoscopy devices market segmentation by product type 2015-2020 ($ millions) Exhibit 17: Global GI endoscopy devices market: Key opportunity analysis Exhibit 18: Global GI endoscope instruments and accessories market 2015-2020 ($ millions) Exhibit 19: GI endoscope instruments and accessories market: Key opportunity analysis Exhibit 20: Global GI endoscopy services market 2015-2020 ($ millions) Exhibit 21: Global GI endoscopy services market: Opportunity analysis Exhibit 22: Impact of global GI endoscopy devices market segmentation by product type Exhibit 23: Global GI endoscopy devices market segmentation by geography 2015-2020 Exhibit 24: Global GI endoscopy devices market: Geographical presence Exhibit 25: Global GI endoscopy devices market segmentation by geography 2015 Exhibit 26: Global GI endoscopy devices market segmentation by geography 2015: lifecycle analysis Exhibit 27: Global GI endoscopy devices market segmentation by geography Exhibit 28: GI endoscopy devices market in Americas 2015-2020 ($ millions) Exhibit 29: GI endoscopy devices market in EMEA 2015-2020 ($ millions) Exhibit 30: GI endoscopy devices market in APAC 2015-2020 ($ millions) Exhibit 31: GI endoscopy devices market segmentation by geography 2015-2020 ($ millions) Exhibit 32: GI endoscopy devices market segmentation by geography 2015-2020 (%) Exhibit 33: Economic burden of major digestive diseases in the US 2014 Exhibit 34: Some of the FDA approved gastro endoscopy devices in 2015 Exhibit 35: Impact of drivers Exhibit 36: Some of the medical facilities providing GI endoscopy procedures and their cost analysis Exhibit 37: Forcefield analysis of global GI endoscopy devices market Exhibit 38: Impact of drivers and challenges Exhibit 39: Impact of trends on global GI endoscopy devices market Exhibit 40: Competitive structure analysis of global GI endoscopy devices market 2015 Exhibit 41: Vendors market share analysis 2015 Exhibit 42: Competitive landscape analysis of global GI endoscopy devices market 2015 Exhibit 43: Strategic success factors of companies in global GI endoscopy devices market Exhibit 44: Key highlights of Boston Scientific Exhibit 45: Boston Scientific strength assessment Exhibit 46: Boston Scientific strategy assessment Exhibit 47: Boston Scientific opportunity assessment Exhibit 48: Key highlights of Ethicon Exhibit 49: Ethicon strength assessment Exhibit 50: Ethicon strategy assessment Exhibit 51: Ethicon opportunity assessment Exhibit 52: Key highlights of Medtronic Exhibit 53: Medtronic strength assessment Exhibit 54: Medtronic strategy assessment Exhibit 55: Medtronic opportunity assessment Exhibit 56: Key highlights of KARL STORZ Exhibit 57: KARL STORZ strength assessment Exhibit 58: KARL STORZ strategy assessment Exhibit 59: KARL STORZ opportunity assessment Exhibit 60: Key highlights of OLYMPUS Exhibit 61: OLYMPUS strength assessment Exhibit 62: OLYMPUS strategy assessment Exhibit 63: OLYMPUS opportunity assessment

Boston Scientific, Ethicon, Medtronic, Karl Storz, Olympus, Applied Medical, asap endoscopic products, B. Braun Melsungen, CareFusion, Check-Cap, Chongqing Jinshan Science & Technology, CONMED, COOK MEDICAL, Endocure Technologies, EndoLook, Fujifilm, Gyrus ACMI, Hobbs Medical, IMRIS, Integra LifeSciences, IntroMedic, Maxer Medizintechnik, Metro-Med, Micro-Tech USA, PENTAX Medical, Richard Wolf, SMART Medical Systems, Smith and Nephew, STERIS, Stryker, SynMed, Ventura Business Solutions, Vimex.