Table of Content PART 01: Executive summary • Highlights • Marketing mix for fast casual restaurants industry in US PART 02: Scope of the report • Market overview PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights PART 05: Country profile: US • Key economic indicators PART 06: Market landscape • Market overview • Foodservice market in US • Fast casual restaurants market in US • Five forces analysis PART 07: Market segmentation by product • Fast casual restaurants market in US by product • North American food in fast casual restaurants market in US • Italian food in fast casual restaurants market in US • Mexican food in fast casual restaurants market in US • Other food and beverages in fast casual restaurants market in US PART 08: Market drivers • Demand for innovation and customization in food menus • Rise in popularity of fast casual pizza • Growing demand for gluten-free dining • Introduction of healthy meals in food menus PART 09: Impact of drivers PART 10: Market challenges • Fluctuations in food commodity prices • Threat of contamination of ingredients and raw materials • Home-cooked meals as a potential substitute • Adherence to stringent regulations and guidelines PART 11: Impact of drivers and challenges PART 12: Market trends • Innovations in packaging for home delivery and takeaway food • Embracing technology • Growing focus on social media marketing and promotional activities PART 13: Competitor analysis • Competitive scenario • Competitive positioning assessment • Chipotle Mexican Grill • Firehouse Restaurant Group (Firehouse Subs) • Five Guys Holdings • Panda Restaurant Group (Panda Express) • Panera Bread • Other prominent market players PART 14: Appendix • List of abbreviations PART 15: Explore Technavio   List of Exhibits Exhibit 01: Marketing mix for fast casual restaurants industry in US Exhibit 02: Product segments in fast casual restaurants market in US Exhibit 03: Overview of fast casual restaurants market in US 2015 Exhibit 04: Urban population in US 2010-2014 (millions) Exhibit 05: GDP per capita in US ($) Exhibit 06: Real median household income in US ($) Exhibit 07: Inflation rate measured by consumer price index in US 2010-2014 (%) Exhibit 08: Fast casual restaurants market in US Exhibit 09: Foodservice market in US 2015-2020 ($ billions) Exhibit 10: Fast casual restaurants market in US 2015-2020 ($ billions) Exhibit 11: Five forces analysis Exhibit 12: Fast casual restaurants market in US by product 2015 and 2020 Exhibit 13: Growth outlook for fast casual restaurants market by product 2015-2020 Exhibit 14: North American food in fast casual restaurants market in US 2015-2020 ($ billions) Exhibit 15: Italian food in fast casual restaurants market in US 2015-2020 ($ billions) Exhibit 16: Mexican food in fast casual restaurants market in US 2015-2020 ($ billions) Exhibit 17: Other food and beverages in fast casual restaurants market in US 2015-2020 ($ billions) Exhibit 18: Impact of drivers Exhibit 19: Impact of drivers and challenges Exhibit 20: Percentage of customers in US for whom availability of technology is important when choosing a restaurant in 2014 Exhibit 21: Features of beacon technology Exhibit 22: Population growth in major cities between 2010 and 2013 Exhibit 23: US cities' growth by number of residents between 2010 and 2013 Exhibit 24: Competitive positioning matrix for fast casual restaurants market in US in 2015 Exhibit 25: Chipotle Mexican Grill: Product segmentation Exhibit 26: Firehouse Restaurant Group: Product segmentation Exhibit 27: Firehouse Restaurant Group: Product offerings Exhibit 28: Five Guys Holdings: Product segmentation Exhibit 29: Five Guys Holdings: Product offerings Exhibit 30: Panda Restaurant Group: Brand segmentation Exhibit 31: Panera Bread: Business segmentation by revenue 2015 Exhibit 32: Panera Bread: Business segmentation by revenue 2014 and 2015 ($ millions)

Chipotle Mexican Grill, Firehouse Restaurant, Five Guys, Panda Express, and Panera Bread, &pizza, Blaze Pizza, Dickey’s Barbecue Pit, Godfather’s Pizza, MOD Pizza, Noodles & Company, Pie Five Pizza, PizzaRev, Potbelly Sandwich Works, Shake Shack, Smashburger, Sweetgreen, Uncle Maddio's Pizza Joint.