PART 01: Executive summary • Highlights PART 02: Scope of the report • Market overview • Top-vendor offerings PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights PART 05: Market landscape • Global color cosmetics market • Global eye makeup market • Five forces analysis PART 06: Eye makeup products by ingredients PART 07: Market segmentation by distribution channel PART 08: Market segmentation by products • Global eye makeup market by product type • Global mascaras market • Global eye liners and pencils market • Global eye shadow kits market • Global other eye makeup products market PART 09: Geographical segmentation • Market segmentation by geography • Eye makeup market in the Americas • Eye makeup market in Europe • Eye makeup market in APAC • Eye makeup market in MEA PART 10: Market drivers • Rise in demand for waterproof eye makeup products • Increased adoption of premium products • Social media and celebrity endorsements PART 11: Impact of drivers PART 12: Market challenges • Tax implications • Inbound logistic issues • Ethical sourcing of ingredients PART 13: Impact of drivers and challenges PART 14: Market trends • Customized virtual platforms to enhance shopping experience • Surge in demand for mineral eye makeup • 3D makeup printer PART 15: Vendor landscape • Competitive scenario PART 16: Key vendor analysis • Procter & Gamble (P&G) • L’Oréal • Shiseido • Estée Lauder • LVMH Moët Hennessy Louis Vuitton PART 17: Appendix • List of abbreviations PART 18: Explore Technavio List of Exhibits Exhibit 01: Key regions Exhibit 02: Product offerings of key vendors Exhibit 03: Global color cosmetics market: Product segmentation Exhibit 04: CAGR comparison of color cosmetics product segments 2015-2020 Exhibit 05: Global eye makeup market 2015-2020 ($ billions) Exhibit 06: Five forces analysis Exhibit 07: Global eye makeup products by ingredients used Exhibit 08: Global eye makeup market by distribution channel 2015 Exhibit 09: Global eye makeup market by product type 2015 and 2020 Exhibit 10: Global mascaras market 2015-2020 ($ billions) Exhibit 11: Global eye liners and pencils market 2015-2020 ($ billions) Exhibit 12: Global eye shadow kits market 2015-2020 ($ billions) Exhibit 13: Global other eye makeup products market 2015-2020 ($ billions) Exhibit 14: Global eye makeup market by geography 2015 and 2020 Exhibit 15: Eye makeup market in the Americas 2015-2020 ($ billions) Exhibit 16: Eye makeup market in US by product segments 2015 Exhibit 17: Eye makeup market in Europe 2015-2020 ($ billions) Exhibit 18: Eye makeup market in APAC 2015-2020 ($ billions) Exhibit 19: Eye makeup market in MEA 2015-2020 ($ billions) Exhibit 20: Impact of drivers Exhibit 21: Comparison by import regulations 2014 Exhibit 22: Impact of drivers and challenges Exhibit 23: Key vendor’s financial metrics 2015

Procter & Gamble, L’Oréal, Shiseido, Estée Lauder, LVMH Moët Hennessy Louis Vuitton, Amway, Avon, Clarins, Coty, Chanel, Kao, Natura, O Boticário, Revlon, and Unilever.