PART 01: Executive summary • Highlights PART 02: Scope of the report • Market overview • Report Coverage • Top-vendor offerings PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights • Automotive heated seats components • Automotive heated seats: Market dynamics • Value chain analysis PART 05: Market landscape • Market overview • Market size and forecast • Five forces analysis PART 06: Market segmentation by end users • Global automotive heated seats market segmentation by end users • Global automotive heated seats market by OEMs • Global automotive heated seats market by aftermarket PART 07: Market segmentation by vehicle type • Global automotive heated seats market segmentation by vehicle type • Global automotive heated seats market by LCVs • Global automotive heated seats market by luxury cars • Global automotive heated seats market by HCVs • Global automotive heated seats market by motorcycles PART 08: Geographical segmentation • Segmentation of global automotive heated seats market by geography • Automotive heated seats market in Americas • Automotive heated seats market in APAC • Automotive heated seats market in EMEA PART 09: Market drivers PART 10: Impact of drivers PART 11: Market challenges PART 12: Market trends PART 13: Vendor landscape • Competitive benchmarking • Other prominent vendors PART 14: Key vendor analysis • Gentherm • Continental • II-VI Incorporated • Rostra Precision Controls Inc. • Seat Comfort Systems PART 15: Appendix • List of abbreviations PART 16: Explore Technavio List of Exhibits Exhibit 01: Scope of the report Exhibit 02: Definitions of products and markets covered Exhibit 03: Product offerings Exhibit 04: Global automotive market 2015-2020 (units in millions) Exhibit 05: Global four-wheeler market 2015-2020 (units in millions) Exhibit 06: Global two-wheeler market 2015-2020 (units in millions) Exhibit 07: Heated seats penetration in global automotive market 2015-2020 Exhibit 08: Components of automotive heated seats Exhibit 09: Causes and effects of malfunction of automotive heated seats Exhibit 10: Value chain analysis of automotive heated seats Exhibit 11: Segmentation of automotive heated seats market Exhibit 12: Global automotive heated seats market 2015-2020 (units in millions) Exhibit 13: Five forces analysis Exhibit 14: Segmentation of global automotive heated seats market by end users 2015 and 2020 Exhibit 15: Global automotive heated seats market by end users 2015-2020 Exhibit 16: Global automotive heated seats market by OEMs 2015-2020 (units in millions) Exhibit 17: HNWI population by region (in millions) Exhibit 18: HNWI wealth distribution (in trillion dollars) Exhibit 19: Global automotive heated seats market by aftermarket 2015-2020 (units in millions) Exhibit 20: Segmentation of global automotive heated seats market by vehicle type 2015 and 2020 Exhibit 21: Global automotive heated seats market by vehicle type 2015-2020 Exhibit 22: Global automotive heated seats market by LCVs 2015-2020 (units in millions) Exhibit 23: Global automotive heated seats market by luxury cars 2015-2020 (units in millions) Exhibit 24: Luxury cars penetration in global passenger cars segment 2015-2020 Exhibit 25: Global automotive heated seats market by HCVs 2015-2020 (units in millions) Exhibit 26: Global automotive heated seats market by motorcycles 2015-2020 (units in millions) Exhibit 27: Global automotive heated seats market by geography 2015 and 2020 Exhibit 28: Global automotive heated seats market by geography 2015-2020 Exhibit 29: Automotive heated seats market in Americas (units in millions) Exhibit 30: Heated seats market as per vehicle type in Americas 2015 and 2020 Exhibit 31: Automotive heated seats market as per LCVs in Americas (units in millions) Exhibit 32: Automotive heated seats market as per luxury cars in Americas (units in millions) Exhibit 33: Automotive heated seats market as per HCVs in Americas (units in millions) Exhibit 34: Automotive heated seats market as per motorcycles in Americas (units in thousands) Exhibit 35: Automotive heated seats market in APAC (units in millions) Exhibit 36: Heated seats market as per vehicle type in APAC 2015 and 2020 Exhibit 37: Automotive heated seats market as per LCVs in APAC (units in millions) Exhibit 38: Automotive heated seats market as per luxury cars in APAC (units in millions) Exhibit 39: Automotive heated seats market as HCVs in APAC (units in millions) Exhibit 40: Automotive heated seats market as per motorcycles in APAC (units in thousands) Exhibit 41: Automotive heated seats market in EMEA (units in millions) Exhibit 42: Heated seats market as per vehicle type in EMEA 2015 and 2020 Exhibit 43: Automotive heated seats market as per luxury cars in EMEA (units in millions) Exhibit 44: Automotive heated seats market as per LCVs in EMEA (units in millions) Exhibit 45: Automotive heated seats market as per HCVs in EMEA (units in millions) Exhibit 46: Automotive heated seats market as per motorcycles in EMEA (units in thousands) Exhibit 47: Key drivers of global automotive heated seats market Exhibit 48: Cold regions contributing to auto sales growth rate 2010-2015 Exhibit 49: Rise of auto electronic content in vehicles Exhibit 50: Global CVs market 2015-2020 (units in millions) Exhibit 51: Leading countries for CVs Exhibit 52: Impact of drivers Exhibit 53: Key challenges of the global automotive heated seats market Exhibit 54: Top 10 cities in the US for traffic congestion 2015 Exhibit 55: Key trends of global automotive heated seats market Exhibit 56: Benefits of aluminum in heated seats Exhibit 57: Global automotive heated seat vendors competitive benchmarking Exhibit 58: Other prominent vendors Exhibit 59: Gentherm: Business segmentation by revenue 2015 Exhibit 60: Gentherm: Business revenue 2014 and 2015 ($ millions) Exhibit 61: Gentherm: Geographical segmentation by revenue 2015 Exhibit 62: Gentherm: Product portfolio Exhibit 63: Gentherm: Recent developments Exhibit 64: Continental: Business segmentation by revenue 2015 Exhibit 65: Continental: Business segmentation by revenue 2014 and 2015 ($ billions) Exhibit 66: Continental: Geographical segmentation by revenue 2015 Exhibit 67: Continental: Product portfolio Exhibit 68: Continental: Recent developments Exhibit 69: II-VI Incorporated.: Business segmentation by revenue 2015 Exhibit 70: II-VI Incorporated : Business revenue 2014 and 2015 ($ millions) Exhibit 71: II-VI Incorporated: Geographical segmentation by revenue 2015 Exhibit 72: II-VI Incorporated : Product portfolio Exhibit 73: II-VI Incorporated: Recent developments Exhibit 74: Rostra Precision Controls: Product portfolio Exhibit 75: Rostra Precision Control: Recent developments Exhibit 76: Seat Comfort Systems: Product portfolio

Gentherm, Continental, II-VI Incorporated, Rostra Precision Controls, Seat Comfort Systems, Altimate Automotive, Automotive Concepts, Heated Seat Kits, I.G. Bauerhin, Kongsberg Automotive, Motormods, Sargent Cycle Products.