PART 01: Executive summary • Highlights PART 02: Scope of the report • Market overview • Common currency conversion rates PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights PART 05: Printing industry • Market overview • Market size and forecast PART 06: Market landscape • Market overview • Market size and forecast • Five forces analysis PART 07: Market segmentation by type of sales • Growth rate comparison PART 08: Geographical segmentation • Printer supplies market in Americas • Printer supplies market in EMEA • Printer supplies market in APAC • Growth rate comparison PART 09: Key leading countries • US • Japan PART 10: Summary of key figures PART 11: Market drivers • Demand for inkjet printers and wireless printers • Growing adoption of printers by hobbyists and entrepreneurs • Increase in outdoor advertising and promotional activities PART 12: Impact of drivers PART 13: Market challenges • Emergence of digital substitution • Consumer preference for e-books • Increasing green initiatives by governments in developing countries PART 14: Impact of drivers and challenges PART 15: Market trends • Increase in demand for color prints • Growing demand for digital printing • Rise in print-on-demand services PART 16: Buying behavior PART 17: Vendor landscape • Competitive scenario • Key vendors PART 18: Analyst insights PART 19: Appendix • List of abbreviations PART 20: Explore Technavio List of Exhibits Exhibit 01: Major countries Exhibit 02: Standard currency conversion rates Exhibit 03: Printing market Exhibit 04: Market size and forecast by revenue 2015-2020 ($ billions) Exhibit 05: ASP of printers 2015-2020 Exhibit 06: Market size and forecast by volume 2015-2020 (millions of units) Exhibit 07: Global printer supplies market: Overview Exhibit 08: Global printer supplies market 2015-2020 ($ billions) Exhibit 09: Five forces analysis Exhibit 10: Global printer supplies market segmentation by type of sales 2015 Exhibit 11: Global printer supplies market segmentation by type of sales 2015-2020 Exhibit 12: Global printer supplies market segmentation by type of sales 2015-2020 ($ billions) Exhibit 13: OEM sales of printer supplies 2015-2020 ($ billions) Exhibit 14: Aftermarket sales of printer supplies 2015-2020 ($ billions) Exhibit 15: CAGR comparison between segments 2015-2020 Exhibit 16: Growth rate comparison Exhibit 17: Printer supplies market by geography 2015 Exhibit 18: Printer supplies market by geography 2015-2020 Exhibit 19: Printer supplies market by geography 2015-2020 ($ billions) Exhibit 20: Printer supplies market in Americas 2015-2020 ($ billions) Exhibit 21: Printer supplies market in EMEA 2015-2020 ($ billions) Exhibit 22: Printer supplies market in APAC 2015-2020 ($ billions) Exhibit 23: CAGR comparison between geographies 2015-2020 Exhibit 24: Growth rate comparison Exhibit 25: Key leading countries Exhibit 26: Summary of key figures Exhibit 27: Impact of drivers Exhibit 28: Impact of drivers and challenges Exhibit 29: Vendor selection parameters Exhibit 30: Amount of printing in different scenarios Exhibit 31: Unit production cost in offset printing Exhibit 32: Unit production cost in POD

Brother Industries, Canon, HP, Seiko Epson, Kyocera, Lexmark International, Ricoh.