PART 01: Executive summary • Highlights PART 02: Scope of the report • Top-vendor offerings PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights PART 05: Market landscape • Market overview • Market size and forecast • Five forces analysis PART 06: Market outlook on ice cream consumption patterns in US • Major ice cream consuming cities in US • Major ice cream-consuming states • Outlook on consumer behavior in US PART 07: Market segmentation by flavor • Most popular ice cream flavors in US PART 08: Market segmentation by type • Ice cream market in US by type • Take-home ice cream market in the US • Impulse ice cream market in US • Artisanal ice cream market in US PART 09: Market segmentation by distribution channel • Ice cream market in US by distribution channel PART 10: Market drivers • Increased consumption of take-home ice cream products • Ice cream as a snack • Demand for private-label products • Rise in number of convenience stores PART 11: Impact of drivers PART 12: Market challenges • Increased competition from frozen yogurt brands • Increase in health-conscious consumers • Aggressive price-cutting strategies by retailers PART 13: Impact of drivers and challenges PART 14: Market trends • Increase in demand for new flavors • Innovative product launches • Increased consumption of indulgent products • Increased demand for premium ice cream products PART 15: Vendor landscape • Competitive scenario • Key vendors 2015 • Ben & Jerry’s • Blue Bell Creameries • Nestlé USA • Turkey Hill • Unilever USA • Wells Enterprises • Other prominent vendors PART 16: Explore Technavio List of Exhibits Exhibit 01: Product offerings Exhibit 02: Ice cream market in the US Exhibit 03: Ice cream market in US ($ billions) Exhibit 04: Five forces analysis Exhibit 05: Top 10 ice cream-consuming cities in US 2015 Exhibit 06: Top 10 ice cream-consuming states 2015 Exhibit 07: US consumer preference when purchasing ice creams Exhibit 08: Key claims consumers prefer in ice cream Exhibit 09: Most popular ice cream flavors in US 2015 (%) Exhibit 10: Ice cream market in US 2015 (revenue %) Exhibit 11: Ice cream market in US 2020 (revenue %) Exhibit 12: Take-home ice cream market in US 2015-2020 ($ billions) Exhibit 13: Impulse ice cream market in US 2015-2020 ($ billions) Exhibit 14: Artisanal ice cream market in US 2015-2020 ($ billions) Exhibit 15: Ice cream market in US by distribution channel 2015 Exhibit 16: Market drivers Exhibit 17: Impact of drivers Exhibit 18: Key challenges Exhibit 19: Impact of drivers and challenges Exhibit 20: Key trends Exhibit 21: Key vendors 2015 Exhibit 22: Blue Bell Creameries: Products Exhibit 23: Turkey Hill: Product segmentation Exhibit 24: Products offered Exhibit 25: Wells Enterprises: Brands

Blue Bell Creameries, General Mills, Mars, Nestlé, Lotte Confectionary, Unilever, Amul, Amy's Ice Creams, Bliss Unlimited, China Mengniu Dairy, Dean Foods, FrieslandCampina, Grupo Lala, Marina Ice Cream, Mikawaya, Oregon Ice Cream, Rich Ice Cream, So Delicious Dairy Free, Spoldzielnia Mleczarska Mlekovita, Three Twins Ice Cream, Tillamook, Vadilal, Weight Watchers International, Yili Group.