Global Digital Signage Systems Market in the Retail Industry 2017-2021

About Digital Signage Systems

Digital signage systems are digital displays, managed by CMS and used for advertising, marketing, and sales applications. Digital signage systems are individually addressable or centrally managed for displaying text, videos, and animated messages for information, entertainment, merchandising, and advertising to the target audience. Signages are the primary tools used by corporates and businesses to display contents required to be conveyed to target audience. Digital signage is a sub-segment of signages, used to convey messages, videos, and images in a digital format. The retail industry is one of the major segments witnessing an extensive adoption of digital signage systems to influence the buying behavior of target audience. This is achieved by promoting brand names and related products and services at several points of sale (POS) with attractive displays of offers, new products, and enhanced services.

Technavio’s analysts forecast the global digital signage systems market in the retail industry to grow at a CAGR of 9.63% during the period 2017-2021.

Covered in this report
The report covers the present scenario and the growth prospects of the global digital signage systems market in the retail industry for 2017-2021. To calculate the market size, the report considers the sales/volume/value and retrofit/replacement/services market.

The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA

Technavio's report, Global Digital Signage Systems Market in the Retail Industry 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• DynaScan Technology
• SAMSUNG
• LG Electronics
• NEC Display Solutions
Other prominent vendors
• AOPEN
• ASUSTeK Computer
• Barco
• Daktronics
• Extron Electronics
• Esprit Digital
• Koninklijke Philips
• NanoLumens
• NEXCOM International
• Panasonic Corporation of North America
• PixelFLEX
• Peerless-AV
• SHENZHEN JEHE TECHNOLOGY DEVELOPMENT
• Sharp Electronics
• Verifone Media
Market driver
• Advantages of digital signages over traditional advertising tools
• For a full, detailed list, view our report

Market challenge
• Installation of digital signages on existing infrastructure
• For a full, detailed list, view our report

Market trend
• Growing use of anti-reflective technology
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2021 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?

You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.


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This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

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