Global Digital Marketing Spending Market 2016-2020
About Digital Marketing
Digital marketing is the most active and the fastest growing marketing technique. The growth can be attributed to global digitalization trend. Every minute, an estimated 650,000 search queries are raised on Google, more than 700 videos are hosted on YouTube, over 700,000 status updates and 500,000 comments are posted on Facebook, over 65,000 tweets are made worldwide, and approximately 180 million e-mails are sent. These figures emphasize the significance of digital media as a marketing tool.
Technavio’s analysts forecast the global digital marketing spending market to grow at a CAGR of 8.79% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global digital marketing spending market for 2016-2020. To calculate the market size, Technavio analysts have considered expenditure on marketing in digital media.
The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA
Technavio's report, Global Digital Marketing Spending Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• AT&T
• Comcast
• General Motors
• P&G
• Verizon
Other prominent vendors
• American Express
• Fiat Chrysler
• Ford
• Johnson & Johnson
• JPMorgan Chase
• L'Oréal
• Nissan
• Pfizer
• Toyota
• Unilever
• Volkswagen
• Walt Disney
Market driver
• Global digital transformation
• For a full, detailed list, view our report
Market challenge
• Prone to cyber crimes
• For a full, detailed list, view our report
Market trend
• Dominance of mobile devices
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
Digital marketing is the most active and the fastest growing marketing technique. The growth can be attributed to global digitalization trend. Every minute, an estimated 650,000 search queries are raised on Google, more than 700 videos are hosted on YouTube, over 700,000 status updates and 500,000 comments are posted on Facebook, over 65,000 tweets are made worldwide, and approximately 180 million e-mails are sent. These figures emphasize the significance of digital media as a marketing tool.
Technavio’s analysts forecast the global digital marketing spending market to grow at a CAGR of 8.79% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global digital marketing spending market for 2016-2020. To calculate the market size, Technavio analysts have considered expenditure on marketing in digital media.
The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA
Technavio's report, Global Digital Marketing Spending Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• AT&T
• Comcast
• General Motors
• P&G
• Verizon
Other prominent vendors
• American Express
• Fiat Chrysler
• Ford
• Johnson & Johnson
• JPMorgan Chase
• L'Oréal
• Nissan
• Pfizer
• Toyota
• Unilever
• Volkswagen
• Walt Disney
Market driver
• Global digital transformation
• For a full, detailed list, view our report
Market challenge
• Prone to cyber crimes
• For a full, detailed list, view our report
Market trend
• Dominance of mobile devices
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
Frequently Asked Questions
This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
- By product type
- By End User/Applications
- By Technology
- By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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