Global Cakes and Pastries Market 2016-2020

About Cakes and Pastries

The bakery industry has expanded from simple baked goods to a multitude of products across various categories, including healthy, organic offerings.
Healthy-eating trends, in light of growing concerns about obesity and related health issues, are expected to drive the bakery market globally. Manufacturers incorporate healthy ingredients, such as whole grains, into their products. They also label the products, clearly listing all ingredients, to enable consumers to make informed choices. Many vendors have also reduced the portion sizes of their products, targeting consumers who are calorie conscious. Dupont offers a toffee-filled chocolate cake with about 50% fewer calories than standard cake. Dawn Foods also offers a wide range of baked products such as brownies, cakes, and cookies under the name Weight Watchers. Puraslim is a low-fat, cost-effective alternative for traditional margarine, butter, and oil used in baking. Its use enables the reduction of the amount of fat in baked goods.

Technavio’s analysts forecast the global cakes and pastries market to grow at a CAGR of 3.76% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global cakes and pastries market for the period 2016-2020. To calculate the market size, the report considers revenue generated from the retail sales of cakes and pastries in terms of revenue and volume:
• Artisanal and in-store bakeries
• Packaged/industrial

The market is divided into the following segments based on geography:
• Americas
• APAC
• Europe
• MEA

Technavio's report, Global Cakes and Pastries Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• Groupo Bimbo
• Flower Foods
• Finsbury
• Tyson Foods
• Yamazaki Baking
• McKee Foods
• Hostess Brands

Other prominent vendors
• American Baking Company
• Aryzta
• BreadTalk
• Britannia
• Edeka
• Edwards
• Edwards Cake & Candy Supplies
• George Weston
• Hillshire Brands
• Hostess Brands
• Mulino bianco
• Monginis
• Pepperidge Farm

Market driver
• Rising indulgence in cakes and pastries
• For a full, detailed list, view our report

Market challenge
• Declining share of packaged cakes
• For a full, detailed list, view our report

Market trend
• More at-home consumption
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

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Frequently Asked Questions



This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

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The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.

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