Winter Wear Market in the US 2016-2020

About Winter Wear in the US

The market is highly seasonal and is driven by the climatic conditions of the region. With climate change having become a key issue the world over in the last few years and the increasingly warm winters in the country, vendors are likely to be unable to anticipate demand trends accurately. The warm winters experienced in late 2015, for instance, have had significant negative effects on sales, leading to revenue losses and stock pile-ups for retailers. Continuous product launches, including a mix of heavy and light woolens to address the fluctuating weather patterns, will be key to the growth of the market. Holiday season sales are also major revenue contributors for the retailers.

Technavio’s analysts forecast the winter wear market in the US to grow at a CAGR of 2.81% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the winter wear market in the US for 2016-2020. To calculate the market size, Technavio considers the revenue generated from retail sales of winter apparel and footwear.

The market is divided into the following segments based on retail format:
• Specialty retailers
• Mass merchandisers
• Online

Technavio's report, Winter Wear Market in the US 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• GAP
• Macy's
• TJX
• VF
• Walmart

Other prominent vendors
• Amazon
• American Eagle Outfitters
• Backcountry.com
• Best Buy
• CustomInk
• Factory Green
• H&M
• Ideel
• Inditex
• J.C. Penney
• Kohl's
• LVMH
• Nordstrom

Market driver
• Rise in online spending
• For a full, detailed list, view our report

Market challenge
• Threat from counterfeit products
• For a full, detailed list, view our report

Market trend
• New product offerings
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.






Frequently Asked Questions



This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

  • By product type
  • By End User/Applications
  • By Technology
  • By Region

The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.

Please Select a Format

market Reports market Reports